National Film Awards to rotate across India's top tourist sites: Vaishnaw
Synopsis
Key Takeaways
Union Minister Ashwini Vaishnaw on 22 September 2026 announced that the National Film Awards (NFA) will no longer remain anchored to New Delhi, declaring at the 72nd NFA ceremony in Ekta Nagar, Gujarat that future editions will travel to prominent tourist destinations across India. States and Union Territories have been invited to nominate key attractions and commit to infrastructure improvements for a chance to host the ceremony.
The Announcement at Ekta Nagar
Speaking at the ceremony held near the Statue of Unity — the 182-metre monument dedicated to Sardar Vallabhbhai Patel — Vaishnaw framed the move as a conscious effort to marry India's premier film honour with its rich tourism geography. Ekta Nagar, formerly known as Kevadia, surrounds a cluster of attractions including the Valley of Flowers, Arogya Van, Cactus Garden, Butterfly Garden, Sardar Sarovar and Vishwa Van.
'This year's NFA... let us take the National Film Awards to very important tourist destinations of our country,' the minister said. He described the arrangement as a 'win-win' — giving film personalities an opportunity to explore different corners of India while generating organic visibility for the host destination.
The G20 Playbook Adapted for Culture
Vaishnaw cited India's presidency of the G20 in 2023 as the template for the decentralised approach. 'When the G20 was held, India took it across the country, to every corner, every state and every Union Territory, with more than 200 meetings held across over 60 cities,' he said. He added that the exercise had demonstrated how India's cultural diversity could be showcased to domestic and international visitors alike, and that the same logic now applied to the NFA.
How the Next Host Will Be Selected
The selection process, as outlined by Vaishnaw, will be competitive. States and Union Territories are required to identify their most significant tourist destination, detail the improvements they intend to make, execute those improvements, and then submit a nomination. The Ministry of Information and Broadcasting will evaluate the submissions before designating the next host venue. No deadline for nominations was announced.
Seven Decades of Delhi — and a Departure
The National Film Awards were instituted in 1954 and have, for over seven decades, recognised creative and technical excellence in India's feature films, non-feature films and writing on cinema. Their long-established association with Delhi makes this rotational model a notable structural shift. The 72nd edition, honouring films from 2024, is the first to be held outside the capital. Vaishnaw noted that the choice of Ekta Nagar was also intended to connect the film industry with the heritage of India's freedom struggle and the story of national integration embodied by the Statue of Unity.
'The film world, all of you are so popular among the youngsters, among the entire country. When you visit that tourist destination, it will naturally promote the destination on its own,' Vaishnaw said. The minister's remarks signal that the NFA's geography is now a deliberate policy lever, not merely a logistical default.