Is the Consumer Sector in India Set for a Recovery with Tax Cuts and GST Relief?

Synopsis
Key Takeaways
- Consumer sector recovery is anticipated due to tax cuts.
- GST reductions will favor food and beverage companies.
- Urban demand is expected to improve after a prolonged slump.
- Potential challenges include increased savings and debt repayments.
- Government efforts are aimed at stimulating economic growth.
New Delhi, Sep 25 (NationPress) The consumer sector in India is beginning to show signs of a rebound after experiencing over a year of weak urban demand, according to a recent report released on Thursday.
This resurgence is anticipated to be fueled by a favorable comparison base, income tax reductions, and a decrease in the Goods and Services Tax (GST) rates, as outlined by HSBC Global Investment Research.
These collective measures are projected to return approximately Rs 2–2.5 lakh crore back to consumers, translating to about 2–8 percent of total household expenditure, the report indicated.
HSBC pointed out that the consumption landscape has remained subdued since the post-COVID boom; however, the recent policy adjustments may provide the much-needed impetus.
While urban demand, which has been lagging, is expected to see improvement, rural demand is already robust, buoyed by increasing real wages.
Nevertheless, the report also warned that a potential rise in savings or debt repayments could restrain the pace of recovery.
Moreover, the report emphasized that the GST reductions would have a more positive impact on food and beverage companies compared to those in the home and personal care sectors.
Items such as biscuits, salty snacks, and chocolates are projected to experience a direct uptick in consumption due to their popularity in smaller pack sizes.
In contrast, categories like soaps and oral care may only experience a temporary boost in demand, as noted by the report.
Earlier this week, traders and business proprietors expressed their approval of the latest GST reforms, stating that these changes would enhance purchasing power, lower the costs of essential goods, and significantly stimulate the economy.
They also commended Prime Minister Narendra Modi for implementing these measures during the festive season.
A branded clothing retailer, S.K. Sarda, informed IANS on September 22 that the new GST framework has streamlined the system and rectified previous issues related to multiple taxes.
He highlighted that the government has already amassed nearly Rs 55 lakh crore through the GST, which is being allocated for national development and defense initiatives.