How Did Hyundai and Kia Achieve Record US Market Share in 2025?
Synopsis
Key Takeaways
- Hyundai and Kia achieved a record market share of 11.3% in the U.S.
- They sold a combined total of 1.84 million vehicles in 2025.
- Strong hybrid vehicle sales surged by 48.8% to 331,023 units.
- Hyundai's third U.S. plant in Georgia enhances local production.
- The group plans to increase production capacity to over 1.2 million vehicles.
Seoul, Jan 18 (NationPress) In 2025, Hyundai Motor and its affiliate Kia achieved an unprecedented combined market share in the United States, thanks to increased domestic production and robust sales of hybrid vehicles, despite the imposition of tariff measures by Washington, officials reported on Sunday.
The two South Korean automotive giants sold a total of 1.84 million vehicles in the U.S. last year, claiming a record market share of 11.3%, as per data from market analyst Wards Intelligence and various industry sources, according to Yonhap news agency.
Hyundai represented 6.1% of the U.S. market with sales totaling 984,017 units, while Kia accounted for a 5.2% share with 852,155 vehicles sold.
The automotive group secured the fourth position in the U.S. market last year, following General Motors at 17.5%, Toyota Motor Corp. at 15.5%, and Ford Motor Co. at 13.1%.
This increase in market share can be attributed to a significant surge in sales.
Total auto sales in the U.S. rose by 2.4% to 16.23 million vehicles in 2025, while Hyundai and Kia experienced a 7.5% increase in their sales.
Analysts noted that the group gained from a flexible production approach and chose to absorb tariff-related costs instead of passing them on to consumers.
Last year, Hyundai finished constructing its third U.S. manufacturing facility in Georgia, enhancing its capacity to meet local demand and mitigate tariff impacts. Vehicle shipments from South Korea to the U.S. declined by 4.2% year-on-year in 2025.
The remarkable sales of hybrid vehicles further contributed to the increase in market share, with U.S. hybrid sales for the automakers soaring by 48.8% to 331,023 units last year, as indicated by the data.
The group has declared its intention to boost U.S. production capacity to over 1.2 million vehicles, up from approximately 700,000 by 2024, as reported.