Did Maruti Suzuki India’s Domestic Sales Decline by 8% in August?
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Synopsis
Maruti Suzuki India Limited has reported an 8.25% decrease in its domestic passenger vehicle sales for August. Despite a dip in overall sales, utility vehicle sales remained strong, while the company celebrates a significant milestone with the export of its first electric vehicle, the e VITARA, marking a new chapter in its growth.
Key Takeaways
- 8.25% decline in domestic passenger vehicle sales.
- Utility vehicle sales remain strong despite overall market challenges.
- Introduction of the e VITARA marks a significant milestone for the company.
- Focus on expanding SUV offerings and enhancing hybrid options.
- Exports of the electric SUV to over 100 countries.
New Delhi, Sep 1 (NationPress) Maruti Suzuki India Limited announced an 8.25% year-on-year (YoY) decrease in its domestic passenger vehicle sales for August. The company recorded 1,31,278 units sold in the domestic market this month, a drop from 1,43,075 units in August 2024.
According to the company's report, total domestic sales, including passenger and light commercial vehicles, reached 1,34,048 units, down from 1,45,895 units the previous year.
Exports also experienced a decline, with Maruti Suzuki exporting 18,466 units in August 2025, compared to 22,566 units a year prior.
Consequently, the company's total sales, including both domestic and exports, amounted to 1,52,514 units, lower than 1,68,361 units in August 2024.
While overall demand was tepid, Maruti Suzuki noted that sales of its utility vehicles like the Brezza, Grand Vitara, and Ertiga remained robust, significantly contributing to volume.
Conversely, sales of smaller cars remained sluggish as affordability concerns affected entry-level buyers.
The company stated its commitment to expanding its SUV lineup and enhancing hybrid and CNG options to adapt to evolving customer demands.
Amidst this sales performance, Maruti Suzuki achieved a significant milestone in August by launching exports of Suzuki’s inaugural battery electric vehicle (BEV), the ‘e VITARA’.
Over 2,900 units of the electric SUV were dispatched from Pipavav Port in Gujarat to a dozen European nations, including the United Kingdom, Germany, Norway, France, Denmark, Switzerland, Netherlands, Sweden, Hungary, Iceland, Austria, and Belgium.
This export follows the event at Maruti Suzuki’s Hansalpur manufacturing facility in Gujarat on August 26, where Prime Minister Narendra Modi celebrated the commencement of e VITARA production and praised the automaker as a representative of the ‘Make in India’ initiative.
The e VITARA is solely produced at the Gujarat facility and will be exported to over 100 countries, in addition to being available in the Indian market.
Point of View
The decline in Maruti Suzuki's domestic sales highlights the ongoing challenges in the automotive sector. However, the company's focus on expanding its SUV lineup and introducing electric vehicles indicates a proactive approach to adapt to evolving consumer preferences. This strategy may position Maruti Suzuki favorably as the market recovers.
NationPress
01/09/2025
Frequently Asked Questions
What was the percentage decline in Maruti Suzuki's domestic sales in August?
Maruti Suzuki reported an 8.25% year-on-year decline in domestic passenger vehicle sales for August.
How many units did Maruti Suzuki sell in August 2025?
In August 2025, Maruti Suzuki sold 1,31,278 units in the domestic market.
What milestone did Maruti Suzuki achieve in August?
Maruti Suzuki commenced exports of its first battery electric vehicle (BEV), the 'e VITARA' in August.
How many units of the e VITARA were exported?
Over 2,900 units of the e VITARA were exported to various European countries.
What is Maruti Suzuki's strategy moving forward?
The company plans to expand its SUV portfolio and enhance its hybrid and CNG offerings to meet changing customer preferences.
