Deep Money on 'Billo': New party anthem blends Punjabi energy with modern sound

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Deep Money on 'Billo': New party anthem blends Punjabi energy with modern sound

Synopsis

Deep Money, the voice behind 'Dope Shope', is back with 'Billo' — a self-composed party anthem he says was born from a single hook line and built around Punjabi attitude and confidence. The music video, directed by Akshay Agarwal and featuring Aparna Reddy, marks his latest attempt to bridge traditional Punjabi sound with a modern, globally resonant feel.

Key Takeaways

Deep Money has released a new party anthem titled 'Billo' , sung, written, and composed entirely by him.
The track blends Punjabi musical energy with a contemporary sound , according to the singer.
The music video was directed by Akshay Agarwal and features performer Aparna Reddy .
Deep Money credited Sabby Airy for the musical energy on the track.
Deep Money is known for hit tracks including 'Dope Shope' , 'Heeriye' , 'Zeher' , and 'Jhanjhar' .

Singer Deep Money, widely recognised for his hit track 'Dope Shope', has opened up about his latest party anthem 'Billo', describing it as a track that fuses the unmistakable energy of Punjabi music with a fresh, contemporary sound. The song was released on 15 October 2026 and has already generated buzz among fans of the genre.

The Creative Vision Behind 'Billo'

Deep Money revealed that the song's hook line was the starting point for the entire composition. 'Billo' is entirely sung, written, and composed by him, reflecting his hands-on approach to his craft. Speaking about what the track represents, he said, 'For me, Billo is all about attitude, confidence, and celebrating life. I wanted to create something that instantly lifts your mood, a song that makes you want to turn up the volume, smile, and dance.'

He further explained, 'I've always loved creating music that people can connect with, and Billo brings together that unmistakable Punjabi energy with a fresh, contemporary sound. Sabby Airy has brought incredible energy to the music, and Akshay has captured the entire vibe beautifully on screen. I'm really excited for everyone to experience it.'

Composition Process and the Hook

Deep Money elaborated on how the track came together, noting that the hook arrived before anything else. He said, 'The first thing that came to me when I started composing 'Billo' was its hook line — something around 'Billo', with a Punjabi touch. That hook line came to me first, and I've had many super-duper hit songs over the years.' This instinct-driven songwriting approach has been a hallmark of his career across tracks like 'Bottle', 'Heeriye', 'Zeher', and 'Jhanjhar'.

The Team Behind the Track

The music video for 'Billo' was directed by Akshay Agarwal and features dancer and performer Aparna Reddy, referred to by Deep Money as 'Aprila', who he praised for setting the dance floor alight. He also credited Sabby Airy for the musical energy and singled out his production team for their role in bringing the project to life. Deep Money added, 'A big shout-out to Akshay Agarwal, who directed the video brilliantly, and to our featured artist, Aprila, who set the dance floor on fire with her moves.'

Deep Money's Musical Legacy

Deep Money has built a substantial discography over the years, with fan-favourite tracks including 'Dope Shope', 'Come to Me', 'Milan', 'Disco Wich Gidda', and 'Zeher'. 'Billo' is his latest bid to blend the cultural roots of Punjabi pop with sounds that resonate with a younger, globally connected audience. With the Punjabi music industry enjoying significant international streaming traction, the release arrives at a moment when the genre's crossover appeal continues to grow.

Point of View

But the real question is whether nostalgia for his 'Dope Shope'-era sound translates into sustained traction this time. The self-composed, hook-first approach is a proven formula, yet the Punjabi party anthem space is more crowded than ever. His candid acknowledgement of his team — producers, director, and featured artist — signals a collaborative process that could work in the song's favour for visual and algorithmic discovery. Whether 'Billo' becomes a playlist staple or a seasonal spin will depend on how the video performs in the short window after release.
NationPress
15 Oct 2026

Frequently Asked Questions

What is Deep Money's new song 'Billo' about?
'Billo' is a Punjabi party anthem sung, written, and composed by Deep Money. According to the singer, the track is about attitude, confidence, and celebrating life, blending traditional Punjabi energy with a contemporary musical sound.
Who directed the music video for 'Billo'?
The music video for 'Billo' was directed by Akshay Agarwal. It features performer Aparna Reddy, whom Deep Money praised for her dance performance in the video.
How did Deep Money compose 'Billo'?
Deep Money has said the composition began with the song's hook line, which came to him first. He wrote, composed, and sang the track himself, with Sabby Airy contributing to the musical energy.
When was 'Billo' by Deep Money released?
'Billo' was released on 15 October 2026. The track and its music video dropped simultaneously, with Deep Money sharing details about the creative process around the release.
Nation Press
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