Bollywood actor Saif Ali Khan made his much-anticipated Instagram debut on 11 October 2025, joining the platform under the handle @saifalikhanpataudi. The actor, who had long maintained a deliberate distance from public social media, was welcomed by fans with a wave of humour rooted in a viral moment from his recent appearance on Kaun Banega Crorepati (KBC).

The Debut Post

Saif's first post on the platform featured photographs of the Pataudi Library, accompanied by the caption: 'Pataudi Library.. Judging books by their cover.' The understated entry offered followers a glimpse into his personal world and literary interests. However, within hours, the comments section was commandeered by a flood of ghee-related jokes that quickly overshadowed the bookish aesthetic.

The KBC Ghee Moment That Started It All

The trigger for the jokes traces back to a recent episode of Kaun Banega Crorepati, hosted by Amitabh Bachchan. Saif had appeared on the show alongside Akshay Kumar to promote their film Haiwaan. During the episode, Bachchan informed the actors that correctly answering the tenth question would earn them a two-year supply of ghee. Saif's reaction was immediate and exuberant — 'Woww, Whatt!!' he exclaimed, before adding, 'This is it, this is why I came.' The clip went viral, with viewers charmed and amused by his unfiltered enthusiasm for a ghee prize over a cash reward.

Fans Turn Comments Section Into Ghee Festival

With Saif now on Instagram, fans wasted no time reviving the moment. One user wrote, 'Boys after getting 2 years of Ghee Bhandar!!!!' Another commented, 'Bro's looking for best ghee dosa recs,' while a third posted, 'What 2 saal ki ghee subscription ki khushi does to a nawab.' One user asked, 'do u have enough ghee?' Another quipped, 'Finally gonna watch all those unsaif reels,' and a comment read, 'The oldest member from Gen Z is finally on insta.' A particularly popular comment read, 'When iconic kajal brand ambassador met ghee brand ambassador,' shared alongside an old photograph of Saif with his wife Kareena Kapoor Khan.

A Long-Held Reluctance, Now Set Aside

Saif's arrival on Instagram is notable given his earlier stated reservations about the platform. In a previous interview, the actor had acknowledged owning a private Instagram account but expressed discomfort with the pressure to post content and promote work online. His first move on the public account was to follow Kareena Kapoor Khan, who followed him back — a detail that fans noted with equal enthusiasm.

On the Work Front

The Instagram debut comes in the wake of Saif's appearance in Haiwaan, directed by Priyadarshan, in which he stars alongside Akshay Kumar. The film marks a reunion of the two actors after a gap of nearly two decades, adding to the promotional buzz surrounding both the film and his new social media presence.