Why Did Anupam Kher and Shubhangi Dutt Keep Tanvi a Secret?

Synopsis
Key Takeaways
- Secrecy can generate intrigue.
- Debutantes face unique challenges.
- Strategic reveals enhance audience engagement.
- Social media can complicate film marketing.
- Film premieres are pivotal moments for actors.
New Delhi, July 15 (NationPress) While producing “Tanvi The Great”, filmmaker and actor Anupam Kher aimed to keep the newcomer Shubhangi Dutt a mystery. This secrecy was intentional to build intrigue around her character.
Reflecting on the challenges of maintaining her anonymity, Shubhangi shared with IANS: “When I was informed that I wouldn't be on social media or involved in other projects, it became clear that I was to remain out of the public eye. Whenever we went out for shoots, everyone else was snapping photos and videos.”
“I was instructed to be extremely vigilant. If a photo were to leak…”
Shubhangi humorously admitted that a sense of paranoia began to set in: “Whenever I spotted a camera, I would hide, often seeking cover behind someone just to avoid being caught in a random photo. I had to ask everyone to take down any pictures from our active days. It was tough, but I surprisingly enjoyed the whole process.”
Anupam confirmed that the strategy of keeping Shubhangi a secret was effective. “She had the honor of watching the film with Mr. De Niro and had her world premiere at the Cannes Film Festival.”
He further explained, “While shooting in Lansdowne, we often mingled with army officers who invited us for drinks and meals. They took photos with everyone, except her. We consistently requested, ‘Please, no photos with her.’”
“I wanted to prevent anyone from prematurely revealing that she was playing the role of Tanvi.”
Anupam noted that the reveal was crafted with care: “Initially, we presented her from behind, adding to the air of mystery. Tanvi is not just mischievous; she is enigmatic.”