CM Sai Congratulates Deepak Mhaskey as BJP's New Social Media Convenor
Synopsis
Chhattisgarh CM Vishnu Deo Sai congratulated Deepak Mhaskey — Chairman of CMSCL — on his appointment as BJP's Social Media Convenor, calling on him to strengthen the party's digital outreach and carry its welfare message to every citizen.
Key Takeaways
Deepak Mhaskey has been appointed as BJP's Social Media Convenor for Chhattisgarh.
Mhaskey simultaneously holds the post of Chairman, Chhattisgarh Medical Services Corporation Limited (CMSCL) .
CM Vishnu Deo Sai publicly congratulated Mhaskey on August 17, 2026 , via X.
Sai credited Mhaskey's 'organisational capability and effective use of technology' as assets for the role.
The appointment reflects the BJP's focus on professionalising digital communication in Chhattisgarh ahead of future elections.
A new name steps into one of the BJP's most strategically vital roles in Chhattisgarh. Chhattisgarh Chief Minister Vishnu Deo Sai on Monday, August 17, 2026, publicly congratulated Deepak Mhaskey on his appointment as the BJP's Social Media Convenor — a post that will shape how the party communicates its message to voters across the state in the digital age.
Mhaskey, who also serves as Chairman of Chhattisgarh Medical Services Corporation Limited (CMSCL), brings a dual profile to the role: institutional experience running a major public health procurement body, and now the mandate to amplify the BJP's outreach across social platforms.
What CM Sai Said — and What It Signals
In his post, CM Sai wrote that Mhaskey's 'organisational capability, activism, and effective use of technology' will give 'new energy' to the party's mahaabhiyan — grand campaign — to carry BJP's ideas and welfare work to every citizen. He expressed confidence that under Mhaskey's leadership, the party's 'digital dialogue will become even more effective and powerful.'
The phrasing is deliberate. Social media convenors in major state BJP units are not ceremonial posts. They coordinate messaging across WhatsApp networks, X, Facebook, and YouTube — managing a volunteer ecosystem that can number in the thousands. In a state like Chhattisgarh, where rural penetration of mobile internet has grown sharply, that infrastructure matters.
Mhaskey's Dual Role: Health Procurement and Digital Politics
Mhaskey's concurrent position as CMSCL Chairman places him at the intersection of governance and party organisation. The corporation manages procurement and distribution of medicines and medical equipment for Chhattisgarh's public health system — a high-visibility, high-accountability function. His appointment to the social media role suggests the BJP sees in him someone capable of translating governance outcomes into political communication.
For the BJP's Chhattisgarh unit, which returned to power in the state after a five-year gap in 2023, digital outreach is a priority as the party looks to consolidate its base ahead of future electoral cycles.
The appointment of a figure with Mhaskey's institutional standing to lead digital strategy is a signal that the party intends to professionalise that effort — not leave it to ad-hoc volunteers alone.
Point of View
The BJP signals that welfare delivery and its narration are now treated as a single strategic unit. For CM Sai, publicly endorsing Mhaskey also reinforces his own authority over the party organisation in the state. The move is modest in scale but consistent with how the BJP has systematically upgraded its social media infrastructure across state units since 2019.
NationPress
18 Aug 2026
Frequently Asked Questions
Who is Deepak Mhaskey?
Deepak Mhaskey is the Chairman of Chhattisgarh Medical Services Corporation Limited (CMSCL), the state body responsible for public health procurement. He has now also been appointed as BJP's Social Media Convenor for Chhattisgarh.
What does a BJP Social Media Convenor do?
A BJP Social Media Convenor coordinates the party's messaging across platforms like X, Facebook, WhatsApp, and YouTube, managing volunteer networks and ensuring the party's policy positions and welfare work reach a wide digital audience.
What did CM Vishnu Deo Sai say about the appointment?
CM Sai said Mhaskey's organisational capability, activism, and effective use of technology will give new energy to the BJP's campaign to reach every citizen, and expressed confidence that the party's digital dialogue will become more effective under his leadership.
When was Deepak Mhaskey appointed BJP Social Media Convenor?
The appointment was publicly acknowledged by CM Vishnu Deo Sai on August 17, 2026.
