Can Eco-friendly Ganeshas Replace PoP Idols in a Gujarat Village's Green Festive Push?

Sabarkantha, Aug 20 (NationPress) As the Ganesh Utsav approaches, a self-help group of women in Kukadia village, located in Idar, Sabarkantha, is garnering significant attention for their creation of eco-friendly clay Ganesha idols. These idols provide a sustainable option compared to the conventional Plaster of Paris (PoP) idols, which pose environmental threats.

This initiative, launched three years ago under the state government's women empowerment training programme, has not only equipped local women with a source of livelihood but is also setting an example for environmentally responsible celebrations.

In 2021, the government of Gujarat initiated a training program in Kukadia to encourage women's self-reliance through pottery and clay crafts. From the initial group of 30 women, 10 have transitioned into commercially producing clay Ganesha idols, which range from one to three feet in height and are meticulously handcrafted from natural clay.

“Our aim was not merely financial gain but also to nurture our planet,” stated Nayna Ben Prajapati, a member of the women’s group.

“In contrast to PoP idols, our clay creations dissolve completely in water, without causing harm to soil or water bodies,” added Jagruti Prajapati, another artisan.

Plaster of Paris idols take several days to dissolve and frequently leave behind debris in water bodies, negatively impacting the environment and religious sentiments. Conversely, clay idols dissolve in mere minutes, and the remnants can be repurposed for gardening or as compost, fostering a circular economy.

“This year, I purchased one of the clay Ganeshas. I never want to witness a broken idol after the visarjan again. This option is both respectful and environmentally sound,” remarked Kirti Chauhan, a local buyer.

The idols crafted by the Kukadia Sakhi Mandal (the women’s self-help group) are now highly sought after in neighboring villages. According to Kinjal Patel, an official from DRDA, Idar, these women have demonstrated how traditional artistry can be integrated with ecological consciousness to promote economic independence and preserve culture.

“What began as a government-led initiative has evolved into a thriving micro-enterprise. These women are now role models for change, contributing to environmental conservation and social upliftment,” she stated.

Despite the increasing popularity of eco-friendly options, a significant portion of India still opts for PoP idols. The women of Kukadia aspire for eco-friendly Ganeshas to be embraced in every home, urging a more conscious celebration.

They hope that their efforts will motivate more artisans, consumers, and event organizers to prioritize sustainability while maintaining their devotion.

“We want worshippers to understand that faith and environmental stewardship can coexist,” said Nayna Ben.

As Ganesh Chaturthi nears, Kukadia’s eco-friendly idols represent more than just a deity for worship; they convey a vital message about protecting our natural environment.