Is Ultimate Kho Kho Season 3 Starting on November 29 in New Delhi?
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Synopsis
Ultimate Kho Kho is returning for its third season on November 29, bringing international talent to the forefront of this thrilling league. Get ready for high-energy matches and a showcase of Kho Kho's global expansion as it aims to capture the hearts of sports enthusiasts everywhere!
Key Takeaways
- Ultimate Kho Kho Season 3 launches on November 29.
- International players will join the league for the first time.
- Innovative spider cam technology enhances the viewing experience.
- The league aims for grassroots development and global expansion.
- UKK has reached a cumulative audience of 164 million.
New Delhi, June 20 (NationPress) Following two thrilling seasons, the Ultimate Kho Kho (UKK) is set to make a comeback for its Season 3, which will showcase talent from prominent Kho Kho-playing nations globally and will feature intense matchdays at the Indira Gandhi Indoor Stadium starting November 29.
This upcoming season aims to foster grassroots development, discover new talent, and expand the global reach of Ultimate Kho Kho as it welcomes international players for the very first time.
UKK has pioneered the use of spider cam technology in India's indoor leagues, enhancing both the broadcast and in-stadium experience with stunning visuals.
The global ascent of Kho Kho is no longer just a dream; it has become a recognized part of the international sports dialogue. Ultimate Kho Kho has played a crucial role in establishing a structured, competitive, and broadcast-ready format that broadens the sport's appeal beyond its conventional audience.
With international players joining the league and India's recent World Cup triumph fresh in mind, Season 3 represents a significant turning point. It marks the sport's readiness to transition from a national phenomenon to a globally scalable and commercially viable sporting entity,” stated Sudhanshu Mittal, president of the Kho Kho Federation of India.
With emerging sports witnessing a 24 percent increase in 2024, UKK has positioned itself as a leader in India's sports entertainment landscape. Following two impactful seasons, the league has achieved a cumulative audience reach of 164 million, with 41 million domestic and 64 million global viewers across television and OTT platforms.
On digital channels, UKK has garnered over 60 million interactions and 225 million video views, establishing itself as one of India's fastest-growing non-cricket sports leagues.
Commenting on the occasion, Amit Burman, promoter of Ultimate Kho Kho, expressed, "From establishing a professional platform for local talent to now embracing players from around the globe, Season 3 signifies a pivotal moment. It highlights the league's progress and India's readiness to elevate its indigenous sport onto the global stage in a credible, scalable, and sustainable manner. This is the vision we aimed for, and we are only gaining momentum.
“With Season 3, we aim to create a self-sustaining league while providing brands with a unique opportunity to connect with millions of young, digitally-savvy fans. As we elevate the spectacle, our partners are investing in a cultural renaissance—one that merges speed, strategy, and emotion within a distinctly Indian context, offering unmatched visibility, regional reach, and authentic storytelling,” stated Dhiraj Parasher, CEO of Ultimate Kho Kho.
Point of View
It's evident that Ultimate Kho Kho is not just a sport but a cultural phenomenon on the rise. The inclusion of international players and the use of advanced technology signify a robust framework for growth and sustainability. This league not only showcases indigenous talent but positions India as a serious contender in the global sports arena, fostering a sense of national pride and unity.
NationPress
20/06/2025
Frequently Asked Questions
When does Ultimate Kho Kho Season 3 start?
Ultimate Kho Kho Season 3 will commence on November 29 at the Indira Gandhi Indoor Stadium in New Delhi.
What new features can we expect in Season 3?
This season will feature international players, enhanced viewing experiences with spider cam technology, and a focus on grassroots development.
How has the audience responded to Ultimate Kho Kho?
The league has achieved a cumulative audience reach of 164 million, with significant engagement on digital platforms, indicating a strong and growing viewership.
What is the vision for the future of Ultimate Kho Kho?
The goal is to create a self-sustaining league that connects brands with a young, digitally savvy audience, while promoting Kho Kho on a global scale.
Who is the president of the Kho Kho Federation of India?
Sudhanshu Mittal is the current president of the Kho Kho Federation of India, advocating for the sport's growth and international recognition.
