Will India's fitness market revenue grow by 15% annually to reach Rs 37,700 crore by 2030?

Synopsis
Key Takeaways
- The Indian fitness market is set to reach Rs 37,700 crore by 2030.
- Anticipated annual growth rate is 15 percent (CAGR).
- Boutique fitness studios are growing at a CAGR of 18.8 percent.
- India will see 23.3 million fitness facility members by 2030.
- Significant untapped potential exists among inactive populations.
New Delhi, Sep 9 (NationPress) India’s fitness economy is experiencing remarkable growth, projected to reach Rs 37,700 crore (approximately $4.5 billion) by 2030, according to a report released on Tuesday.
The analysis by Deloitte India and the Health & Fitness Association (HFA) indicates a strong annual growth rate of 15 percent (CAGR), up from an estimated Rs 16,200 crore (about $1.9 billion) in 2024.
It highlighted that boutique fitness studios, which specialize in unique, instructor-led sessions like high-intensity interval training (HIIT), yoga, mixed martial arts (MMA), and pilates, represent the fastest-growing segment, with an anticipated CAGR of 18.8 percent through 2030.
This surge signifies a clear shift among consumers towards personalized, immersive, and community-focused fitness experiences, as noted in the report.
As of 2024, there are approximately 12.3 million fitness facility members in India, with projections suggesting this number will increase to 23.3 million by 2030, reflecting an 11 percent CAGR.
Additionally, membership penetration is expected to surpass 1.7 percent by 2030, indicating both growth potential and considerable opportunity for further expansion, according to the report.
“While the market is on track to more than double by 2030, the untapped potential is significant, given that nearly 820 million Indians aged between 18 and 62 are currently inactive. This presents both a challenge and an opportunity,” stated Praveen Govindu, Partner at Deloitte India.
“To fully realize its potential, the industry must extend beyond metropolitan areas and affluent clients, focusing on developing inclusive, affordable, and community-centric fitness models that cater to smaller towns, women, and low-income households,” he added.
The report, derived from a survey of over 3,000 Indian consumers across more than 40 cities, revealed that the top ten cities, including Mumbai, Delhi NCR, and Bengaluru, account for 56 percent of market revenue, while only housing 31 percent of fitness facilities.
Among India’s 956 million individuals aged 18-62, merely 15 percent of those physically active participate in paid fitness activities, indicating ample opportunity for community-based and affordable fitness solutions.