New Delhi, Feb 16 (NationPress) India’s media and entertainment sector is witnessing consistent growth, with forecasts indicating a revenue increase of approximately 7 percent annually until 2027. The total market size is expected to escalate from Rs 2,502 billion in 2024 to Rs 3,067 billion in 2027, highlighting its importance as a resilient growth driver within the services economy, as stated in an official report released on Monday.

This growth trajectory reflects not just sector expansion but also the importance of creativity as a strategic asset, connecting economic development with global influence in an increasingly digital landscape. The realms of Animation, Visual Effects, Gaming, Comics, and Extended Reality, collectively known as AVGC-XR, epitomize the most advanced technological frontier of the creative economy.

Gaming has emerged as a mainstream digital outlet, intricately integrated into daily routines, while animation and VFX play pivotal roles in shaping the visual narrative of global entertainment. Together, these sectors transform creativity into scalable intellectual property, positioning AVGC-XR and gaming at the center of the upcoming phase of the global creative economy.

India's ecosystem in animation, visual effects, comics, and XR now functions as a globally integrated production hub. Indian professionals contribute to international films, streaming services, advertisements, and immersive experiences, engaging in tightly coordinated global workflows. The sector showcases an increasing depth of technical skills and creative assurance.

Gaming stands out as one of the most apparent indicators of India’s digital transformation. Across urban centers and small towns, millions engage daily in competition, collaboration, and crafting their own virtual realms. Mobile devices serve as both arenas and social platforms, merging entertainment with interaction.

This level of engagement has resulted in structured market growth, with India now recognized as one of the largest gaming markets globally, supported by a vast and committed user base. Rising monetization, the emergence of local studios, and enhanced integration with international platforms are transforming gaming from a mass engagement activity into a scalable digital industry.

Globally, this creative sector contributes between 0.5 and over 7 percent of GDP, with live entertainment providing significant benefits to tourism and urban services. Amid this global transition, India’s creative economy is solidifying its position as a crucial pillar for growth, employment, and wealth creation.