How is NID Ahmedabad Showcasing Eastern India’s Artistic Heritage in I-Day Invitation Kit?

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How is NID Ahmedabad Showcasing Eastern India’s Artistic Heritage in I-Day Invitation Kit?

Synopsis

The National Institute of Design (NID) Ahmedabad has unveiled a stunning invitation kit for India's 79th Independence Day, celebrating the artistic heritage of eastern India. This unique collaboration highlights traditional crafts and symbolizes the country's rich cultural legacy.

Key Takeaways

  • NID Ahmedabad showcases the rich heritage of eastern India's crafts.
  • The invitation kit features traditional items from Bihar, Jharkhand, Odisha, and West Bengal.
  • Artisanal pieces highlight India's vibrant cultural legacy.
  • Collaboration between artisans and design institutions enhances creative economies.
  • NID continues to bridge traditional crafts with modern design.

Ahmedabad, Aug 12 (NationPress) The National Institute of Design (NID), Ahmedabad, has contributed its creative talent to the Rashtrapati Bhavan for the official invitation kit commemorating India’s 79th Independence Day festivities on August 15, 2025.

This year's kit honors the artistic and cultural heritage of eastern India, spotlighting the traditional crafts from Bihar, Jharkhand, Odisha, and West Bengal. Every component has been meticulously curated to embody the region's rich artisanal legacies and enduring heritage.

The invitation set showcases a delicately woven Sikki grass box from Bihar, crafted by rural women artisans using golden-hued grass—a craft that has been passed down through generations. Adding another layer of cultural significance is a handcrafted bamboo photo frame from Jharkhand, designed as a symbolic gateway, embellished with vibrant Madhubani art.

A hand block-printed tussar silk stole, adorned with regional motifs such as fish, lotus, and spring in a sophisticated tricolour palette, enhances the ensemble. The kit also includes an array of folk paintings from the area—Bihar’s striking Tikuli art, Jharkhand’s ancient Patkar scroll tradition, Odisha’s intricately engraved Tala Pattachitra on palm leaves, and West Bengal’s dynamic Bengal Pattachitra, a storytelling scroll art form practiced by the Patua community.

Together, these artisanal creations represent India’s vibrant heritage, creative spirit, and timeless resilience. The design and production process of the invitation kit was carried out by NID’s Bengaluru campus, in partnership with NID Ahmedabad. This project united faculty, staff, students, and master artisans from the involved states.

The National Institute of Design (NID) Ahmedabad, founded in 1961 under the guidance of design pioneers Charles and Ray Eames and backed by the Government of India, is esteemed as the country’s leading design education and research institution. Recognized as an “Institution of National Importance” by an Act of Parliament in 2014, NID has significantly influenced India’s design landscape across industrial products, communication design, crafts, and social innovation.

Grounded in a philosophy that merges modern design thinking with India's rich artisanal traditions, NID Ahmedabad has not only fostered generations of influential designers but has also connected traditional crafts with contemporary markets, positioning it as a crucial player in India’s creative economy.

Point of View

I recognize the significance of NID Ahmedabad’s initiative in promoting India's cultural heritage. This endeavor not only showcases regional crafts but also emphasizes the importance of preserving artisanal traditions. It reflects a commitment to celebrating diversity and creativity, which is essential for a unified national identity.
NationPress
10/11/2025

Frequently Asked Questions

What is the significance of the invitation kit?
The invitation kit symbolizes India's rich cultural heritage and showcases the traditional crafts of eastern India.
Who created the invitation kit?
The kit was crafted by the National Institute of Design (NID) Ahmedabad in collaboration with its Bengaluru campus and local artisans.
Which regions are highlighted in the kit?
The kit features crafts from Bihar, Jharkhand, Odisha, and West Bengal, celebrating their unique artistic traditions.
How does NID contribute to India's design landscape?
NID plays a crucial role in shaping India's design education, merging traditional crafts with modern design thinking.
What types of crafts are included in the kit?
The kit includes a Sikki grass box, bamboo photo frame, tussar silk stole, and various folk paintings from the region.
Nation Press