How Did Indian PC Shipments Increase by 13% in January-March?
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Synopsis
Discover the factors behind the stunning 13% growth in Indian PC shipments in early 2025. With a notable rise in notebook demand and emerging markets, the future looks promising for India's tech landscape. Learn more about changing consumer behaviors and market projections.
Key Takeaways
- Indian PC shipments grew by 13% year-on-year in Q1 2025.
- Notebook shipments rose by 21% to 2.4 million units.
- Tier-two cities are becoming crucial for market growth.
- AI-capable notebooks saw a 253% growth.
- Premium notebook sales increased by 49%.
New Delhi, June 25 (NationPress) Indian PC (excluding tablets) shipments witnessed a remarkable 13% year-on-year growth during the January-March quarter (Q1) of this year, totaling 3.3 million units, as per a recent report.
This growth was primarily fueled by a 21% surge in notebook shipments, which reached 2.4 million units, according to the findings from Canalys, now a part of Omdia.
Notebooks are pivotal to India's digital evolution, driven by the increasing adoption of hybrid work models alongside productivity demands from both consumers and businesses.
In contrast, Indian tablet shipments experienced a notable annual decline of 24%, dropping to 1.0 million units. The overall PC market is projected to expand by 6% in 2025, exceeding 15 million units, while tablet shipments are anticipated to decrease by 8%.
Growth is expected to gain momentum in 2026, supported by refresh cycle spillover and mandates for AI readiness.
“Tier-two and tier-three cities are swiftly becoming the next significant growth hubs for India's PC sector—transitioning from peripheral markets to essential components of its future,” stated Ashweej Aithal, Senior Analyst at Canalys.
As digital literacy increases and access to education, broadband, and e-services expands, consumers in these cities are turning to PCs for productivity, education, and entertainment.
“These users are value-oriented, exhibiting more thoughtful and research-driven buying behavior that emphasizes performance, durability, and after-sales support, in addition to device cost,” he added.
AI-enabled notebooks continued to excel in Q1 2025, showcasing 253% year-on-year growth, albeit from a modest base.
Shipments of premium notebooks (priced over US$1,000) increased by 49%, highlighting strong demand for high-performance devices among both consumer and commercial users.
“Enterprises increasingly regard AI as a fundamental feature, while consumers are gravitating towards premium PCs for their multifunctional value,” Aithal commented. Commercial PC shipments rose by 11%, driven by robust demand from enterprises, although government demand remained weak.
2025 is shaping up to be a crucial year for India’s PC and tablet market. Although overall growth is projected to be moderate at 2%, several significant trends are likely to shape the landscape:
Point of View
It's clear that India's PC market is on the rise, showcasing resilience and adaptability. The shift towards hybrid work and increased demand from tier-two cities highlight the evolving landscape. This growth signals a bright future for tech in India, aligning with our commitment to stay informed and engaged with these transformative trends.
NationPress
25/06/2025
Frequently Asked Questions
What caused the growth in Indian PC shipments?
The growth in Indian PC shipments was primarily driven by a 21% increase in notebook shipments, reflecting the rising demand for PCs due to hybrid work styles and productivity needs.
How are tier-two cities impacting the PC market?
Tier-two and tier-three cities are emerging as significant growth engines for the PC market, as consumers in these areas increasingly seek PCs for productivity, education, and entertainment.
What are the future projections for the PC market in India?
The overall PC market in India is expected to grow by 6% in 2025, with projections indicating a total of over 15 million units, while tablet shipments are anticipated to decline.
What trends are shaping the PC market in 2025?
Key trends include the rise of AI-capable notebooks, increased demand for premium devices, and the growing importance of tier-two cities in driving market growth.
How does consumer behavior influence PC purchases?
Consumers are becoming more value-conscious, prioritizing performance, durability, and after-sales service, along with cost, in their purchasing decisions.
