Samsung SDI Appoints Choi Joo-sun as CEO in Leadership Overhaul

Seoul, Nov 28 (NationPress) Samsung SDI, a manufacturer of batteries and electronic materials under Samsung Group, announced on Thursday that it has named Choi Joo-sun, who previously led Samsung Display, as its new CEO amid a significant leadership restructuring.

At 61, Choi began his professional journey as an engineer within a memory chip development team at Samsung Electronics before moving into management positions, ultimately serving as the CEO of Samsung Display since late 2022.

Choi is recognized for his technical knowledge and leadership abilities, having contributed to enhancing the technological edge of semiconductors and fostering growth in the display sector, according to reports from Yonhap news agency.

The company expressed, 'We anticipate that Choi will continue to champion Samsung SDI's innovation and elevate corporate value through his extensive experience and leadership.'

In a related development, Samsung Display has promoted Vice President Yi Chung to the role of president and CEO, filling the position vacated by Choi.

Yi, a veteran in display technology, has made notable strides in advancing LCD and OLED technologies during his time at Samsung Electronics and Samsung Display.

Additionally, Samsung Global Research, the group's think tank, has set up a specialized management consulting office aimed at assisting affiliated companies in enhancing operational efficiency, as stated by the company.

Choi Yoon-ho, currently the CEO of Samsung SDI, has been appointed to lead this new endeavor.

Meanwhile, on Wednesday, Samsung unveiled its new leadership with an emphasis on the semiconductor sector, likely to fortify its future competitiveness in this domain.

Jun Young-hyun, vice chairman and leader of the device solutions (DS) division, has been appointed CEO and will also oversee the memory business and the Samsung Advanced Institute of Technology, according to a company statement.

To enhance its technological standing, the new CEO will take direct control of the memory unit.

Han Jin-man, the former executive vice president and president of Device Solutions America, has been elevated to president and will oversee the foundry business, which is currently facing significant losses.

Furthermore, Samsung Electronics has established a new chief technology officer role within its foundry business, appointing Nam Seok-woo, the former president and head of FAB Engineering and Operations.

This latest reshuffle has impacted a total of nine officials, with seven being reassigned to new roles.