Did TRAI Really Reject Congress's SMS Campaign in Maharashtra?

Synopsis
Key Takeaways
- TRAI has no role in approving individual SMS campaigns.
- Rejections are determined by telecom service providers.
- Accusations of censorship can impact public perception.
- Understanding regulatory frameworks is crucial for political entities.
- Communication strategies may face scrutiny during election periods.
New Delhi, Sep 8 (NationPress) The Telecom Regulatory Authority of India (TRAI) has officially denied claims that it dismissed Congress’s request to send text messages to its members in Maharashtra pertaining to the upcoming 2024 state elections. TRAI emphasized that it does not engage in the approval or denial of individual SMS campaigns.
The authority clarified that such responsibilities lie with telecom service providers (TSPs) under the regulations established by the Telecom Commercial Communications Customer Preference Regulations (TCCCPR), 2018.
In an official statement, TRAI addressed media reports suggesting the rejection of a political party's SMS application, categorically stating it has no role in granting or declining such requests.
“TRAI did not receive any application for sending SMS messages to a political party’s cadre in Maharashtra. We do not approve individual SMS templates,” it stated.
“The service provider was responsible for the rejection, not TRAI.” The authority reiterated its non-involvement in this particular case.
“Given the situation, TRAI emphasizes that it had no role in the instance reported by the media,” the statement concluded.
Previously, Congress claimed that TRAI had rejected its application to disseminate SMS updates concerning a documentary that alleged the Maharashtra 2024 elections were “stolen.”
The party also presented screenshots indicating that the messages were blocked as “protest content.”
Congress leaders voiced strong objections to the rejection, alleging government censorship.
Chairman of the data analytics department, Praveen Chakravarty, remarked that this incident demonstrated a “harmonious collaboration between the home ministry, Election Commission, and telecom regulator to stifle information.”
MP Manickam Tagore further alleged that TRAI was behaving like the “IT cell of BJP,” while party leader Mallikarjun Kharge accused the Election Commission of withholding vital information in related matters.
TRAI’s statement makes it evident that the rejection originated from one of the service providers, namely STPL, and not from the regulatory authority itself.