Indian mangoes sell out in hours at US retailers as summer demand surges
Synopsis
Key Takeaways
Indian mangoes are triggering a summer buying frenzy across the United States, with shipments selling out within hours at major retail chains as American consumers and the Indian diaspora alike rush to buy varieties including Kesar, Alphonso, and Langra. From Seattle to Los Angeles and from New Jersey to Washington DC, the fruit's arrival on shelves has become a seasonal event in its own right.
Costco Sell-Out in Two Hours
In May 2025, Costco imported its first tranche of Indian Kesar mangoes to stores in Greater Seattle, Las Vegas, New Jersey, and Greater Los Angeles. According to Costco representatives, 'all the Indian mangoes were sold out from these locations within two hours of their arrival on the shelves.' Social media posts tracking Kesar arrivals at Costco locations across California, Washington State, and New Jersey amplified the rush, with shoppers urging friends to visit stores before supplies disappeared. One customer described Indian Kesar mangoes as an 'iconic Indian summer favorite'; others posted that Indian mangoes were 'unmatched in taste.'
Mango Magic: Seattle Tasting Event
The latest sign of Indian mangoes' growing footprint came when the Consulate General of India in Seattle hosted the second edition of 'Mango Magic', a promotion and tasting event that drew more than 100 importers, distributors, and senior representatives from major retailers including Costco. Guests sampled seven premium varieties — Alphonso and Kesar from Maharashtra, Banganpalli and Himayat from Andhra Pradesh, Langra and Dussehri from Uttar Pradesh, and Rajapuri from Gujarat. The event was organised in partnership with the Agricultural and Processed Food Products Export Development Authority (APEDA). Washington State Lieutenant Governor Denny Heck welcomed the broader range of Indian varieties to the state, and state senators, diplomats, and business leaders attended.
What the Ambassador Said
India's Ambassador to the United States, Vinay Kwatra, said the fruit's growing popularity reflects both diaspora nostalgia and widening American appreciation for Indian produce. 'You know, we all have a sense of diaspora, particularly in the US a sense of summer nostalgia as I call it when it comes to mango. Summer vacations remind us of the times when we will enjoy mango and the deliciousness of this fruit to our heart's content,' Kwatra said ahead of a mango festival being organised by the Embassy of India in Washington DC later this month. He added that the enthusiasm extends well beyond the Indian community: 'The mango that we have shared here with our colleagues in the US administration, in the Congress, universal feedback has been that this is the most delicious kind of mango they have ever tasted in their lives.'
Export Numbers and Market Context
India is the world's largest producer of mangoes, with annual production exceeding 26 million metric tonnes and more than 1,000 named varieties. Exports of Indian mangoes to the US resumed in 2007 after an 18-year suspension and have expanded steadily since. In FY2023-24, Indian mango exports to the US reached $10 million, more than double the $4.36 million recorded in the previous fiscal year. This comes as the broader US mango import market crossed $1 billion in value in 2025, giving Indian exporters a growing opportunity to introduce regional varieties to a mainstream American audience.
What Comes Next
With the Embassy of India set to host a dedicated mango festival in Washington DC later in June 2025, and retail interest from chains like Costco firmly established, Indian exporters are increasingly positioning regional varieties for a wider US launch. Whether the current sell-out momentum translates into sustained shelf space — rather than a seasonal novelty — will be the key test for India's mango export ambitions in North America.