Will India’s Media and Entertainment Sector Exceed $100 Billion by 2030?
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Synopsis
India's media and entertainment sector is on track to surpass $100 billion by 2030, driven by digital innovation and creative entrepreneurship. This growth indicates a shift toward becoming a global leader in content creation and intellectual property export.
Key Takeaways
- The Indian media and entertainment sector is on track to cross $100 billion by 2030.
- It is experiencing a compound annual growth rate of approximately 7 percent.
- The sector significantly contributes to value addition and job creation.
- India has a cost advantage in animation and VFX services.
- International viewership for Indian content is growing rapidly.
New Delhi, Nov 15 (NationPress) The media and entertainment sector in India is expected to exceed $100 billion by the year 2030, as announced by the government on Saturday.
This sector has rapidly evolved to become one of the fastest-growing industries in the country, driven by digital advancements, a demand from the youth, and a rise in creative entrepreneurship.
“Acknowledged by the government as a segment with considerable potential within the services sector, the media industry is anticipated to grow at a compound annual growth rate of around 7 percent, reaching approximately Rs 3,067 billion by 2027. The national projection envisions this ecosystem reaching $100 billion by 2030, marking a significant transition from being a content-consuming nation to becoming a global creator and exporter of intellectual property,” stated an official government report.
With its gross value-added share consistently increasing over the past decade, this sector plays a crucial role in value addition and job creation.
India offers a 40 to 60 percent cost advantage in animation and VFX services, backed by a substantial, skilled workforce.
“This competitive edge has attracted a consistent influx of international projects, establishing India as a favored destination for global post-production activities,” the report elaborated.
Moreover, narratives from India are forging emotional and cultural ties across various continents, with almost 25 percent of the total viewership for Indian OTT content coming from international audiences.
The government highlighted that the formal acknowledgment of the Animation, Visual Effects, Gaming, Comics, and Extended Reality (AVGC-XR) sector is a pivotal element behind this creative renaissance.
In the AVGC-XR domain, technology, storytelling, and innovation intersect, shaping the future of the nation’s media and entertainment expansion, according to the official statement.
“India’s AVGC-XR sector is entering a transformative growth phase characterized by innovation, skill enhancement, and policy alignment. The upcoming focus is on evolving the creative economy into a global powerhouse, fueled by indigenous talent, technological progress, and creative entrepreneurship,” the statement concluded.
Point of View
I see the exponential growth of India's media and entertainment sector as both an opportunity and a responsibility. It reflects our nation's creativity and innovation, offering immense potential for job creation and cultural exchange. The government's recognition of the AVGC-XR sector is a pivotal step in harnessing our creative talents for global impact.
NationPress
15/11/2025
Frequently Asked Questions
What is the projected growth rate of India's media and entertainment sector?
The sector is projected to grow at a compound annual growth rate of about 7 percent.
When is India's media and entertainment sector expected to exceed $100 billion?
It is expected to exceed $100 billion by the year 2030.
What factors are driving the growth of this sector?
Digital innovation, youth-driven demand, and a surge in creative entrepreneurship are the primary factors.
How significant is the international viewership for Indian content?
Nearly 25 percent of total viewership for Indian OTT content comes from overseas audiences.
What is the AVGC-XR sector?
The AVGC-XR sector includes Animation, Visual Effects, Gaming, Comics, and Extended Reality, which are essential for the country's media growth.
