How is PhonePe PG, RuPay, and JioHotstar Transforming Subscription Payments with UPI AutoPay?
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Synopsis
Discover how PhonePe PG, RuPay, and JioHotstar are revolutionizing subscription payments with UPI AutoPay. This partnership aims to provide users with uninterrupted access to services, while ensuring businesses experience fewer payment failures. Learn more about the future of seamless transactions and the impact on entertainment subscriptions.
Key Takeaways
- Seamless subscription payments using UPI AutoPay on RuPay credit cards.
- Flexibility for users to manage payments through credit lines.
- Reduced risk of payment failures for merchants.
- Support for various recurring payment methods.
- Enhanced customer experience and reliability in subscriptions.
Mumbai, Oct 8 (NationPress) - On Wednesday, PhonePe Payment Gateway (PhonePe PG) revealed a new partnership with RuPay and JioHotstar aimed at enhancing subscription payments using UPI AutoPay.
During the ongoing Global Fintech Fest (GFF) 2025, PhonePe PG introduced its subscription IQ, featuring UPI AutoPay on RuPay credit cards, in collaboration with JioHotstar.
This initiative allows PhonePe PG to facilitate UPI AutoPay mandates through RuPay credit cards, providing customers with a seamless method to manage recurring payments.
Previously, UPI AutoPay mandates were directly tied to bank accounts, leading to potential payment failures if the account balance was low on the payment date.
Now, by enabling UPI AutoPay on RuPay credit cards, customers gain the flexibility to direct their subscription payments through a credit line, ensuring continuous access to services like JioHotstar without the concern of failed renewals due to inadequate funds.
This development is likely to result in fewer payment failures for merchants and businesses, decreasing customer drop-offs and enhancing the overall subscription experience.
The solution encompasses various recurring payment modes - from UPI AutoPay to eNACH and card-based recurring billing, allowing merchants to efficiently manage all types of subscription payments on a unified platform.
“With this launch, we aim to provide users with a straightforward and dependable method for managing recurring payments. They can set up AutoPay once, enjoy uninterrupted access to services, and cancel anytime as per their preference. For merchants, this feature guarantees improved payment reliability and smoother transactions,” stated Ankit Gaur, Head – Payment Gateway & Online Merchants, PhonePe.
“By integrating RuPay Credit Cards with UPI AutoPay, we deliver a solution that is simple for users, dependable for businesses, and scalable,” he added.
The new functionality will soon be accessible to additional businesses through PhonePe PG’s subscription suite, paving the way for more reliable and customer-centric recurring payments throughout India.
“At JioHotstar, we prioritize delivering a seamless entertainment experience to our subscribers. This collaboration guarantees our users enjoy uninterrupted access to their favorite shows and movies, providing both convenience and reliability in subscription payments, thus making it easier than ever for customers to connect with the stories they cherish,” remarked a JioHotstar spokesperson.
Point of View
The partnership between PhonePe PG, RuPay, and JioHotstar represents a significant advancement in the digital payment landscape. It addresses common pain points in subscription management while promoting financial inclusion and convenience for users. This development is a testament to the evolving fintech ecosystem in India, ensuring that consumers and businesses alike benefit from reliable payment solutions.
NationPress
09/10/2025
Frequently Asked Questions
What is the purpose of the PhonePe PG, RuPay, and JioHotstar partnership?
The partnership aims to simplify subscription payments using UPI AutoPay, allowing users to manage recurring payments through RuPay credit cards.
How does UPI AutoPay on RuPay credit cards benefit customers?
It provides customers with the flexibility to make payments through a credit line, ensuring uninterrupted access to services without worrying about insufficient funds.
What types of payments does the new solution support?
The solution supports various recurring payment methods, including UPI AutoPay, eNACH, and card-based recurring billing.
Will this partnership reduce payment failures for merchants?
Yes, it is expected to lead to fewer payment failures and reduced customer drop-offs, enhancing the subscription experience.
When will the new feature be available to more businesses?
The feature will soon be accessible through PhonePe PG’s subscription suite, enabling more reliable recurring payments across India.
