New Delhi, Sep 13 (NationPress) POCO India, a prominent name in consumer technology in the country, has unveiled a new 4GB limited edition variant of the POCO M7 Plus 5G. This launch aims to cater to the rising consumer demand for a more affordable yet performance-oriented smartphone.

The new variant will be featured in POCO’s festive campaign ‘POCO Festive MADness’, with early access commencing on September 22 and the initial sale scheduled for September 23, exclusively on Flipkart.

This initiative underscores POCO’s dedication to making high-performance technology accessible, while also providing its community with more options that seamlessly blend power, style, and affordability.

Initially available in 6GB and 8GB RAM variants, the POCO M7 Plus 5G has already gained popularity in its segment, recognized for its exceptional performance, long-lasting battery life, and impressive display quality.

With the launch of the 4GB limited edition variant, POCO now presents its community with a broader selection that strikes a balance between power and cost.

The POCO M7 Plus 5G is equipped with a substantial 7000mAh silicon carbon battery, the largest in its category, engineered for 1600 charge cycles and capable of retaining up to 80 percent capacity even after four years.

Adding to its versatility, the device features 18W reverse charging, allowing the M7 Plus 5G to function as a power bank, ensuring that not only your phone but also your other devices stay charged throughout the day.

Furthermore, it boasts the largest display in its segment, a vibrant AMOLED panel with a 144Hz adaptive refresh rate, providing incredibly smooth scrolling, engaging gaming, and an unmatched viewing experience. The device is powered by the Snapdragon 6s Gen 3 processor, guaranteeing efficient performance and seamless multitasking.

“The introduction of the new 4GB limited edition variant of the POCO M7 Plus 5G is a direct response to the overwhelming demand from our community. At POCO, our goal is to democratize high-performance technology and make it accessible to everyone,” stated Sandeep Singh Arora, Chief Business Officer of POCO and Xiaomi, India.

“With its extensive battery, powerful performance, and immersive display, the M7 Plus 5G continues to deliver remarkable value, now at an even more affordable price point,” he added.

The M7 Plus 5G offers two generations of OS support, four years of security updates, along with IP64 dust and water resistance, and a premium grid design with a matte finish, making it as stylish as it is resilient. Its 50MP AI rear camera ensures stunning, detailed images in various lighting conditions.