Jisoo from Blackpink and Seo In-guk to Star in New K-Drama 'Boyfriend on Demand'

Synopsis
Jisoo from Blackpink and Seo In-guk will star in 'Boyfriend on Demand', a new romantic comedy by Netflix. The series follows a webtoon producer navigating love through a virtual dating service. Jisoo plays Seo Mi-rae, while Seo In-guk portrays her rival, Park Kyeong-nam. Directed by Kim Jung-sik, the series promises emotional depth and tech-savvy storytelling.
Key Takeaways
- Jisoo from Blackpink stars in a new K-drama.
- Seo In-guk plays her rival in a virtual dating setting.
- The series is directed by Kim Jung-sik.
- It explores themes of romance and technology.
- Netflix continues to expand its Korean content portfolio.
Seoul, Feb 20 (NationPress) Jisoo, a member of the globally renowned girl group Blackpink, alongside Seo In-guk, known for his role in 'Doom at Your Service', will lead the cast in the upcoming Korean romantic comedy series titled 'Boyfriend on Demand', produced by the streaming powerhouse Netflix.
This innovative series revolves around an overburdened webtoon producer who unexpectedly finds love through a subscription-based virtual reality dating service. Jisoo will take on the role of Seo Mi-rae, a dedicated professional whose romantic life takes a surprising twist when she receives a 'Monthly Boyfriend' gadget that enables her to date seemingly ideal virtual partners, as reported by variety.com.
Seo In-guk is cast as Park Kyeong-nam, a competing webtoon producer, whose cold demeanor conceals deeper emotions. The intricate relationship between his character and Mi-rae is expected to inject tension into the love story set against a workplace backdrop.
Directing the series is Kim Jung-sik, recognized for his skillful direction in series like the comedy-drama 'Work Later, Drink Now' and the romantic comedy 'No Gain No Love'.
The director’s previous successes hint that the show will intertwine its futuristic concept with relatable emotional narratives. This series is part of Netflix's ongoing commitment to Korean content, building on a successful track record in the romance genre.
Earlier this month, Netflix revealed its lineup for 2025. This series represents Jisoo's latest foray into acting after her acclaimed performance in 'Snowdrop' and her new series 'Newtopia', which premiered in February and tells the story of a couple trying to reunite amidst a zombie crisis in Seoul.
In 'Newtopia', Park Jeon-min plays Lee Jae-yoon, a man fulfilling his mandatory military service, while Jisoo portrays Kang Young-joo, his girlfriend facing early career obstacles.
In January, Jisoo signed a worldwide label agreement with Warner Records for her solo music projects, which preceded the release of her debut solo mini-album, 'Amortage', on February 14.
Speaking of Blackpink, the South Korean girl group was formed by YG Entertainment and consists of four members: Jisoo, Jennie, Rosé, and Lisa. They are frequently hailed by multiple outlets as the 'biggest girl group in the world'.