Is Digital Transformation a Strategic Imperative for Resilience?
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Synopsis
Salesforce has joined forces with Jaquar Group to redefine digital transformation. This partnership aims to create a resilient, efficient, and data-driven future for Jaquar, enhancing customer engagement and operational efficiency through innovative AI solutions. Discover how this collaboration sets new benchmarks in the manufacturing sector.
Key Takeaways
- Digital transformation is a strategic necessity.
- Collaboration enhances customer engagement.
- AI-driven solutions improve operational efficiency.
- Data analytics enable informed decision-making.
- Partnership sets new industry standards.
New Delhi, June 17 (NationPress) Salesforce announced a strategic alliance with Jaquar Group on Tuesday to expedite its digital transformation, emphasizing that today's digital transformation is not merely a business tactic but a strategic necessity that ensures resilience.
The collaboration aims to assist Jaquar Group in integrating customer engagement across various business units, enhancing revenue growth, improving productivity, and optimizing operational efficiency through an AI-driven, mobile-centric platform.
“Digital transformation is now a strategic necessity that underpins resilience, relevance, and long-term value creation. Jaquar Group’s dedication to leveraging data, AI, and automation within its ecosystem showcases a forward-thinking approach,” stated Arundhati Bhattacharya, President and CEO of Salesforce-South Asia.
To facilitate this transformation, Jaquar Group will deploy a range of Salesforce solutions to boost performance across different functions.
This includes Consumer Goods Cloud to improve sales efficiency, CPQ and Partner Community Cloud for streamlined pricing and enhanced partner collaboration, and Field Service to equip internal teams and contractors with superior on-ground service delivery.
Additionally, Tableau will drive analytics across the enterprise, allowing data-informed decisions throughout Jaquar Group’s sales and service operations.
With operations in over 55 countries and a workforce exceeding 12,000, Jaquar is adopting Salesforce as its comprehensive customer-facing solution across essential divisions.
“In a landscape where markets are becoming increasingly dynamic and digitally-oriented, maintaining a competitive edge requires adaptive systems, intuitive platforms, and proactive insights. This partnership marks a significant shift—transitioning from traditional upgrades to a reimagined operational and engagement model,” remarked Ninad Raje, CIO of Jaquar Group.
As Salesforce continues to innovate its product offerings, it is pushing the limits of enterprise AI with Salesforce Agentforce, enabling businesses to create and implement AI agents capable of autonomously executing tasks across various functions.
“We are honored to collaborate with visionary companies like Jaquar that are not just rethinking customer engagement but are also setting new standards for operational excellence in the manufacturing and consumer goods sector—well-positioned to leverage the next wave of innovation with agentic AI,” Bhattacharya added.
Point of View
It's clear that Salesforce's collaboration with Jaquar Group presents a significant shift in how businesses approach digital transformation. This partnership exemplifies the urgent need for companies to adapt to a rapidly changing digital landscape, ensuring they remain competitive and relevant in an ever-evolving market.
NationPress
17/06/2025
Frequently Asked Questions
What is the significance of digital transformation for businesses?
Digital transformation is essential for businesses as it enhances operational efficiency, improves customer engagement, and drives revenue growth, making them more resilient in a competitive market.
How will Salesforce solutions benefit Jaquar Group?
Salesforce solutions will streamline Jaquar Group's processes, enhance sales efficiency, and empower teams with improved analytics and service delivery capabilities.
What role does AI play in this partnership?
AI will be pivotal in this partnership, driving automation and enabling data-driven decision-making across Jaquar Group's operations.
What is the future of customer engagement in the manufacturing sector?
The future of customer engagement in manufacturing lies in leveraging advanced technologies like AI and data analytics to create personalized and efficient interactions.
How does this partnership impact the industry landscape?
This partnership sets new benchmarks for operational excellence and redefines how companies in manufacturing and consumer goods engage with customers and utilize technology.
