Badshah Unveils His Own Music Label

Synopsis

On March 21, renowned Indian rapper Badshah launched his music label, Pentertainment 0075, with backing from Universal Music India. Focused on collaborating with emerging artists across genres, Badshah aims to create music driven by his instincts while returning to his roots.

Key Takeaways

Badshah has launched a new music label called Pentertainment 0075.
The label is backed by Universal Music India.
It aims to collaborate with emerging talent worldwide.
Initially focused on hip-hop, the label will embrace all genres.
Badshah emphasizes instinct-driven music that resonates with the audience.

Mumbai, March 21 (NationPress) Celebrated Indian rapper Badshah has embarked on a new venture by establishing his own music label called "Pentertainment 0075".

This label will be backed by Badshah's long-time collaborator Universal Music India, a part of Universal Music Group. The focus of the label will be on emerging music, aiming to partner with upcoming talent from around the globe. Initially emphasizing hip-hop artists, due to Badshah's triumph in the genre, the label will extend its reach to include artists from all musical styles.

Reflecting on this significant career development, Badshah remarked, “This is about me reconnecting with my roots after my global musical journey. It's about following my instincts and stepping out of my comfort zone. The moment has arrived for me to delve into my independent musical narrative and produce music that resonates and holds significance—reinventing genres and discovering artists worldwide who deserve a platform for their creativity. Pentertainment 0075 was born from this vision. And who better to accompany me on this path than my trusted partner, Universal Music India? This is an exhilarating step forward, and I am eager to begin.”

The rapper further expressed his desire for the label to produce music that aligns with his instincts.

“Pentertainment 0075 marks a new chapter in my musical journey, returning to my roots and providing new voices with a stage to express themselves. I have always been passionate about creating music that is accessible and reflects the voice of a generation. Now, with the establishment of my independent music label, I aspire to craft music driven by my instincts, which is both relevant and impactful. I am thrilled that my long-time partner Universal Music India is supporting me in this exciting new direction,” Badshah disclosed.