Livia Giuggioli calls out Gwyneth Paltrow over Israeli property ad
Synopsis
Livia Giuggioli didn’t just criticise Gwyneth Paltrow — she cancelled her farm visit and called her out by name on Instagram, demanding Hollywood stop shielding celebrities who actively associate with parties to the Gaza conflict. The post signals a sharper, more personal front in the ongoing debate over celebrity accountability on the Israel-Palestine issue.
Key Takeaways
Livia Giuggioli , ex-wife of Colin Firth , publicly cancelled Gwyneth Paltrow over her endorsement of Israeli luxury real estate project 51 Park .
Giuggioli announced she had withdrawn Paltrow’s invitation to a soil-to-fork farm experience.
In her Instagram post, Giuggioli called the endorsement ‘completely unacceptable’ and described Paltrow as ‘a really, really nasty person’.
She appealed to Hollywood to begin cancelling those who ‘actively support the genocide’ rather than those who speak out against it.
Gwyneth Paltrow had not publicly responded as of the time of reporting.
Colin Firth and Livia Giuggioli separated in 2019 after 22 years of marriage.
Livia Giuggioli, ex-wife of Oscar-winning actor Colin Firth, has publicly condemned actress Gwyneth Paltrow over her endorsement of an Israeli luxury real estate development, calling the move ‘completely unacceptable’ and announcing she had cancelled a planned farm visit by Paltrow. The confrontation, which unfolded on Instagram on 14 June, has drawn fresh attention to Hollywood figures and their stances on the Israel-Palestine conflict.
What Triggered the Fallout
Gwyneth Paltrow had recently promoted 51 Park, a luxury real estate project in Israel. The property is reportedly located a few miles from areas where Palestinians are being killed and displaced, according to Giuggioli’s post. Giuggioli, an activist and sustainability advocate, had previously invited Paltrow to her farm for a soil-to-fork experience before withdrawing the invitation in light of the endorsement.
Livia’s Instagram Statement
In a lengthy post, Giuggioli wrote: “I just cancelled Gwyneth Paltrow. She was supposed to come to the farm in a couple of weeks’ time on a tour, a soil-to-fork farm experience. And we just cancelled her because what she did is completely unacceptable.”
She went on to appeal to the broader Hollywood community, stating: “I actually have an appeal for everyone in Hollywood, who for so many years cancelled people who were speaking out about the genocide. Even me. I remember being at the Green Fashion Awards and I was told by lots of agents that you shouldn’t post on Instagram what you do, your activism. And I was like ‘f*** off’, of course I’m going to keep speaking.”
Giuggioli added: “Now, I hope the reverse is going to happen, that Hollywood and people in Hollywood are going to start cancelling those who actually support the genocide. Because it’s not even being silent.”
Direct Words for Paltrow
Giuggioli did not hold back in her direct address to Paltrow, writing: “There is no excuse for being silent anymore — and many, many people are silent. She actually actively promoted the genocide, so it’s totally complicit. Making an ad for a luxury condo is as disgusting as it can be for someone with privilege. It’s like how detached are you from reality? You’re either so detached that you need to be cancelled, because you live in another world. Or you’re actually a really, really nasty person. Or you are stupid. Which of the three are you, Gwyneth Paltrow? And definitely you are not coming to our farm.”
Background
Colin Firth and Livia Giuggioli were married for 22 years before separating in 2019. Giuggioli has been a vocal activist on environmental and humanitarian causes. This is not the first time a Hollywood figure has faced public pressure over perceived silence or active association with parties to the Israel-Palestine conflict, which has generated sustained debate across the global entertainment industry since late 2023.
Paltrow’s Position
As of the time of reporting, Gwyneth Paltrow had not issued a public response to Giuggioli’s statements. Whether the controversy affects Paltrow’s brand partnerships or public standing in Hollywood circles remains to be seen.
Point of View
Withdraws a personal invitation, and directly challenges Paltrow to account for herself. That shift from vague solidarity posts to targeted, consequence-carrying actions marks a new phase in how celebrity activists are engaging with the conflict. The broader call for Hollywood to reverse its cancellation logic — from silencing critics to holding endorsers accountable — is a direct challenge to the industry’s risk-management culture. Whether it gains traction, or remains an isolated episode, will depend on how many peers follow Giuggioli’s lead with similarly concrete actions.
NationPress
6 Aug 2026
Frequently Asked Questions
Why did Livia Giuggioli cancel Gwyneth Paltrow?
Livia Giuggioli cancelled a planned farm visit by Gwyneth Paltrow after Paltrow endorsed 51 Park, a luxury Israeli real estate development reportedly located near areas of active Palestinian displacement. Giuggioli described the endorsement as ‘completely unacceptable’ and said it amounted to active support for what she termed genocide.
What is 51 Park, the project Gwyneth Paltrow endorsed?
51 Park is a luxury real estate development in Israel that Gwyneth Paltrow recently promoted. According to Livia Giuggioli’s Instagram post, the property is situated a few miles from areas where Palestinians are being killed and displaced.
What did Livia Giuggioli say about Hollywood’s response to the conflict?
Giuggioli called on Hollywood to reverse its approach — instead of cancelling those who speak out against the conflict, she argued the industry should cancel those who actively associate with or endorse parties to it. She recalled being advised by agents to stop posting activist content on Instagram, which she said she refused to do.
Has Gwyneth Paltrow responded to Livia Giuggioli’s criticism?
As of the time of reporting, Gwyneth Paltrow had not issued a public response to Giuggioli’s statements or the cancellation of her farm visit.
What is the relationship between Livia Giuggioli and Colin Firth?
Livia Giuggioli and Colin Firth were married for 22 years before separating in 2019. Giuggioli is an activist and sustainability advocate who has remained publicly outspoken on environmental and humanitarian issues since the separation.
