Why Did Manish Malhotra Cast Vijay Varma in Gustaakh Ishq?

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Why Did Manish Malhotra Cast Vijay Varma in Gustaakh Ishq?

Synopsis

In Gustaakh Ishq, Vijay Varma takes on a romantic role for the first time, captivating audiences with his transformation. Fashion designer turned producer Manish Malhotra shares insights into the casting process and the film's intriguing love story set in Old Delhi.

Key Takeaways

Vijay Varma makes his romantic debut in Gustaakh Ishq.
The film is produced by fashion designer Manish Malhotra .
Set in Old Delhi , it explores themes of love and longing.
Features music by Vishal Bhardwaj and lyrics by Gulzar .
Showcases a dynamic cast including Naseeruddin Shah .

Mumbai, Nov 20 (NationPress) — The trailer for Gustaakh Ishq has ignited excitement across the internet. This film marks Vijay Varma's debut in a romantic role, and ever since the trailer dropped, it has become a hot topic among fans.

What has particularly wowed audiences is Vijay's transformation into a gentle lover, surprising many with his new persona. Following the release of the first poster, fans have been captivated by the actor's alluring screen presence.

Recognizing the overwhelming admiration for the actor, Bollywood's celebrated fashion designer Manish Malhotra, who is making his debut as a producer with this film, revealed the reasoning behind casting Vijay. “My team and I had extensive discussions about the cast. While at my studio, we brought up Vijay's name, and I immediately thought he would be an excellent choice due to their prior acquaintance. I knew Vijay, albeit not as well as I do now, but I recognized his intensity as an actor. He possesses not only the height and looks but also an old-world charm. We believed he was the ideal candidate for this role, which led to the conversation about casting him,” elaborated Manish.

In the recently released trailer, Vijay's subtle glances and composed expressions have captured many hearts and generated buzz about his on-screen presence. The film also features renowned actors Naseeruddin Shah and Fatima Sana Khan and is produced under Manish’s banner, Stage5 Production.

Set against the backdrop of the narrow lanes of Purani Dilli (Old Delhi) and the historic kothis of Punjab, Gustaakh Ishq tells a tale of passionate love and unexpressed desires, intertwining a narrative where architecture evokes memories and music resonates with longing.

Directed by Vibhu Puri, the film features music by Vishal Bhardwaj, lyrics by Gulzar, sound by Resul Pookutty, and cinematography by Manush Nandan, showcasing a stellar cast from the legendary Naseeruddin Shah to the talented Vijay Varma, Fatima Sana Shaikh, and Sharib Hashmi.

Point of View

I find Gustaakh Ishq to be a compelling exploration of love set against the rich cultural backdrop of Old Delhi. The casting of Vijay Varma in a romantic role adds a refreshing twist, showcasing his versatility as an actor. Manish Malhotra’s transition from fashion to film production is a fascinating development in Bollywood, promising an engaging cinematic experience.
NationPress
9 May 2026

Frequently Asked Questions

What is Gustaakh Ishq about?
Gustaakh Ishq is a love story set in Old Delhi, exploring themes of passion and unspoken desires, featuring Vijay Varma in his first romantic role.
Who are the main actors in Gustaakh Ishq?
The film stars Vijay Varma, Naseeruddin Shah, and Fatima Sana Khan, showcasing a talented ensemble cast.
Who is producing Gustaakh Ishq?
The film is produced by Manish Malhotra under his production banner, Stage5 Production.
What can we expect from Vijay Varma in this film?
Vijay Varma's portrayal of a romantic lead is expected to surprise audiences, showcasing his range as an actor.
When is Gustaakh Ishq set to release?
The release date for Gustaakh Ishq has yet to be officially announced.
Nation Press
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