Is Assam Ready to Welcome Global Music Sensation Post Malone?
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Synopsis
Assam is on the verge of making headlines as it prepares to host the international music star Post Malone in December. This event, hailed by Chief Minister Himanta Biswa Sarma, promises to elevate Assam's status in concert tourism.
Key Takeaways
- Post Malone is performing in Assam for the first time.
- This event supports Assam's concert tourism initiative.
- It is expected to attract large audiences from various regions.
- The initiative aims to enhance Assam's tourism and hospitality sectors.
- Chief Minister Himanta Biswa Sarma is spearheading these efforts.
Guwahati, Sep 17 (NationPress) Assam is gearing up to host the globally renowned music sensation Post Malone this December. Chief Minister Himanta Biswa Sarma praised this event on Wednesday, calling it a significant boost for the state's budding concert tourism industry.
In a post on X, CM Sarma announced: "A tremendous victory for Assam's Concert Tourism Policy. The singer and songwriter Post Malone will perform in Guwahati on December 8, captivating the audience. This is merely the beginning, as more stars are set to grace Assam in the coming days. Stay tuned!"
This concert will mark the first-ever performance of the Grammy-nominated American artist in the Northeast, a region recognized for its vibrant cultural festivals and indigenous music.
Anticipation is high, as the concert is expected to attract large crowds from across Assam and neighboring regions, with officials suggesting it could establish Assam as a new center for international music events.
CM Sarma has been actively promoting Assam as a premier destination for what the government refers to as "concert tourism"—an initiative aimed at drawing global artists and their fans.
This initiative aligns with Assam's broader efforts to enhance tourism and hospitality, complementing traditional attractions like wildlife sanctuaries, river cruises, tea estates, and cultural festivals.
Padmapani Bora, Managing Director of the Assam Tourism Development Corporation (ATDC), stated, "Assam boasts rich biodiversity, a vibrant heritage, music, and culture, making it a favored destination for tourists. Under the visionary guidance of Chief Minister Himanta Biswa Sarma, Assam is embarking on an exciting journey into Concert Tourism, utilizing its newly established Concert Tourism Policy to attract a greater influx of tourists for enhanced economic benefits for the region."
"As a landmark initiative, we are thrilled to host Post Malone, one of the world's most celebrated artists, for his inaugural performance in India. His show signifies the rapid expansion of India's live entertainment sector, with Assam emerging as a key player in this growth," he added.
Point of View
The upcoming concert of Post Malone in Assam represents a significant milestone in the region's cultural and tourism development. This initiative aligns with the national emphasis on promoting diverse cultural expressions and enhancing regional tourism, ultimately benefiting local communities and fostering greater economic growth.
NationPress
20/09/2025
Frequently Asked Questions
When is Post Malone performing in Assam?
Post Malone is set to perform in Assam on December 8.
Why is this concert significant for Assam?
This concert marks the first performance of a Grammy-nominated artist in the Northeast and is expected to boost the region's concert tourism industry.
Who is leading the concert tourism initiative in Assam?
The initiative is being led by Chief Minister Himanta Biswa Sarma.
What other attractions does Assam offer?
Apart from concerts, Assam is known for its wildlife sanctuaries, river cruises, tea estates, and cultural festivals.
How does this concert help Assam's economy?
The concert is expected to draw large crowds, enhancing tourism and providing economic benefits to the region.
