CM Rekha Gupta Backs Modi's Call for Eco-Friendly Ganesh Idols
Synopsis
Key Takeaways
Delhi Chief Minister Rekha Gupta on Sunday, 26 July 2026 shared a message from Prime Minister Narendra Modi urging citizens to install Ganesh idols made from the soil of India during the upcoming Ganesh Chaturthi festival, calling it an act of worship of nature itself.
Context
The message, originally delivered by PM Modi on his monthly radio programme Mann Ki Baat, read: 'Is baar Ganapati puja mein desh ki mitti se bane Ganesh ji ko apne ghar mein sthapit karein' — 'This time, during Ganesh Puja, install a Ganesh idol made from the soil of this country in your home.' The Prime Minister added that such an effort 'would in a way be worship of nature itself.' CM Gupta amplified the appeal on her official X (formerly Twitter) account, tagging @narendramodi and using the hashtag #MannKiBaat.
Mann Ki Baat is a monthly radio address in which the Prime Minister highlights citizen-led initiatives, governance themes, and social causes. The programme has previously been used to promote environmental and cleanliness campaigns ahead of major festivals.
Policy Backdrop
The call for soil-based, eco-friendly idols is rooted in a policy lineage stretching back over a decade. The Swachh Bharat Abhiyan, launched in 2014, explicitly included reducing pollution from idol immersion as one of its goals. From 2015 onward, the National Green Tribunal (NGT) issued a series of orders restricting the use of Plaster of Paris (PoP) idols and promoting natural clay and locally sourced soil alternatives to protect rivers, lakes, and other water bodies from chemical contamination.
Plaster of Paris idols, which are widely used due to their low cost and fine finish, do not dissolve easily and release toxic chemicals during immersion. Natural clay idols, by contrast, dissolve without harming aquatic ecosystems. The NGT and several state governments have periodically reinforced these guidelines ahead of major festivals, though compliance has varied across regions.
Stakeholders and Impact
Ganesh Chaturthi is one of India's largest public festivals, observed with particular fervour in Maharashtra, Telangana, Karnataka, and parts of Delhi. Millions of households and public mandals install idols for periods ranging from one and a half to ten days, culminating in a mass immersion ceremony. The scale of idol production and immersion makes the choice of material a significant environmental variable.
For artisans and idol-makers, a shift to soil-based materials can mean changes in sourcing, production technique, and pricing. Environmental groups and river conservation bodies have long advocated for such a shift, and official endorsement from the Prime Minister and state leaders lends the campaign renewed visibility. Devotees in Delhi, where the Yamuna river is already under severe ecological stress, are a particular focus of such messaging.
What's Next
Observers will watch for state-level advisories from the Delhi government and other administrations formalising guidelines on permissible idol materials and immersion procedures ahead of Ganesh Chaturthi. The next episode of Mann Ki Baat may elaborate further on the theme. If the Centre or states issue formal circulars backed by the NGT framework, the message could translate from an appeal into enforceable guidance — a step that would test both administrative will and public receptiveness at the grassroots level.