CM Saini urges Haryanvis to tune into Mann Ki Baat
Synopsis
Key Takeaways
A Sunday morning ritual is back on the calendar. Haryana Chief Minister Nayab Singh Saini on Saturday, 25 October 2026, took to X to urge citizens across the state to gather with their families and listen to Prime Minister Narendra Modi's monthly radio address, Mann Ki Baat, at 11 AM the following morning.
In his post, CM Saini wrote: 'Be sure to listen to the inspirational programme 'Mann Ki Baat' by our accomplished Prime Minister Shri Narendra Modi ji tomorrow morning at 11 o'clock with your family.' The appeal, accompanied by the tricolour and a radio emoji, was characteristic of the coordinated social-media push that BJP state leaders regularly mount ahead of each episode.
Twelve years on air — and still a political amplifier
Mann Ki Baat was launched by Prime Minister Modi in October 2014 as a direct, unmediated channel between the central government and ordinary citizens. Broadcast on All India Radio and simultaneously streamed across digital platforms, the programme reaches listeners in cities and villages alike, often spotlighting grassroots social campaigns, unsung citizens, and government priorities.
In the twelve years since its debut, the show has become a reliable barometer of the themes the Centre wants to push into public conversation. State-level BJP leaders amplifying each episode on social media has itself become a predictable part of the broadcast cycle — widening the audience and reinforcing the message at the local level.
Saini's role as Haryana's political relay
CM Saini, who leads the BJP government in Haryana, has consistently used his social-media presence to align the state's political messaging with the Centre's communications calendar. An appeal framed around family listening — 'apne parivaar ke saath' (with your family) — echoes the programme's original design intent: to position the PM's address not as a political broadcast but as a civic, even domestic, fixture.
Whether it is a policy push, a social campaign, or a tribute to citizen achievers, what the Prime Minister says on Sunday mornings in Mann Ki Baat often sets the week's political tone for state governments across the country. Saini's nudge the evening before is less a reminder and more a signal — the party's amplification machine is already in motion.