Kolkata: Are Easing Prices Boosting Consumer Confidence This Diwali?

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Kolkata: Are Easing Prices Boosting Consumer Confidence This Diwali?

Synopsis

Kolkata is witnessing a surge in consumer confidence as retail inflation hits a 99-month low. With food prices softening and GST reforms boosting spending, shoppers are eager for the upcoming Diwali season. Local retailers are noticing an increase in foot traffic, marking a positive shift just in time for the festivities.

Key Takeaways

  • Retail inflation in Kolkata hit a 99-month low of 1.5% in September.
  • Food inflation has decreased to 1.4%, benefiting consumers.
  • GST reforms have resulted in lower prices for essential goods.
  • Increased consumer confidence is evident as foot traffic rises.
  • Businesses are optimistic about growth during the Diwali season.

Kolkata, Oct 14 (NationPress) With India’s retail inflation (CPI) plummeting to a 99-month low of 1.5 percent in September, consumers and retailers in Kolkata are feeling a sense of relief as the festive season approaches. The softening of food inflation to just 1.4 percent and the recent changes in GST regulations have resulted in increased consumer confidence and a noticeable uptick in foot traffic for local businesses.

The Reserve Bank of India has also adjusted its inflation projections for FY 2025-26 downwards to 2.6 percent, indicating a period of price stability ahead. A recent report from SBI suggests that the CPI may dip even lower — possibly below 0.5 percent in the near future — which could further enhance the sentiment among shoppers and traders alike.

Ajay Madnani, a local retailer, remarks that customer traffic has significantly improved post-GST adjustments. "Since September 22, the prices of essential goods have decreased. Shoppers are purchasing more as they find items at lower prices,” he states. “There’s a clear increase in demand for daily essentials, and it’s encouraging to see people buying in greater volumes. I anticipate continued business growth.”

For consumers like Biswadeep Sarkar, the changes are noticeable, even though he believes it's too soon to evaluate the full festive impact. "Prices have certainly stabilised. The GST reductions have lowered prices by at least 5 percent. We’ve noticed the difference since September," he comments.

"Although the festive rush hasn’t fully emerged, the savings are beneficial. Saving Rs 10 from every Rs 100 can be reinvested or spent, which ultimately aids the economy," he adds.

As Diwali approaches, both consumers and businesses are optimistic that stable inflation and rationalised taxes will sustain this positive momentum. For middle-class families, this represents a rare opportunity for financial relief — perfectly timed for festive celebrations.

Point of View

Driven by decreasing inflation rates and favorable GST reforms. As the festive season approaches, it's essential for both consumers and businesses to leverage this positive trend, ensuring that the momentum of economic recovery is sustained. At NationPress, we remain committed to delivering insights that resonate with our audience's experiences and aspirations.
NationPress
14/10/2025

Frequently Asked Questions

What is the current retail inflation rate in Kolkata?
As of September, the retail inflation rate in Kolkata has dropped to a remarkable 1.5%, marking a 99-month low.
How have GST reforms impacted consumer behavior?
Recent GST reforms have led to a reduction in prices of essential goods, encouraging consumers to spend more, as evidenced by an increase in foot traffic in local stores.
What are the expectations for the Diwali season?
With stable inflation and rationalized taxes, both consumers and businesses are hopeful for a robust Diwali season, indicating a potential for increased sales and festive spending.
Why is the decrease in food inflation significant?
The decrease in food inflation to just 1.4% means consumers can afford to buy more essential items, contributing to an overall increase in consumer confidence.
What do experts predict for future inflation rates?
Experts, including those from SBI, predict that CPI could dip below 0.5% in the coming months, further enhancing consumer sentiment.
Nation Press