Did Madras HC Just Issue a Notice to Actor Vijay and TVK Over Flag Design Copyright?

Synopsis
Key Takeaways
- The Madras High Court has issued a notice to actor Vijay and TVK.
- The lawsuit alleges trademark and copyright infringement regarding the party's flag design.
- The plaintiffs have been using their flag in connection with social services since 2023.
- The case highlights the importance of intellectual property rights.
- The next court hearing is set for July 29.
Chennai, July 17 (NationPress) The Madras High Court has recently issued a notice to Tamil actor Vijay and his political entity, Tamilaga Vettri Kazhagam (TVK), in response to a civil lawsuit alleging trademark and copyright violations concerning the design of the party's flag.
Justice Senthilkumar Ramamoorthy delivered this order following a petition from G.B. Pachaiyappan and the trust he represents — Thondai Mandala Saandror Dharma Paribalana Sabai.
The case is scheduled for a subsequent hearing on July 29.
The plaintiffs argue that the flag of TVK, which was introduced in August 2024, bears a striking resemblance to their registered trademark, characterized by a red-yellow-red tricolor background and a central circular design.
According to trademark records, Pachaiyappan submitted an application for the registration of this mark on November 28, 2023, under Class 45, which covers personal and social services provided to fulfill individual needs.
The application, filed by Newton Reginald, includes the device mark inscribed with the text “Thondai Mandala Saandror Dharma Paribalana Sabai” alongside the Tamil slogan “VAAZHGA TAMIL – VALARGA THALAIMURAI,” translating to “Long Live Tamil – Grow Up Generation.”
The plaintiffs assert that they have utilized this flag since 2023 for their trust's social and personal service initiatives, which include producing a Tamil magazine titled Saandror Kural and managing a YouTube channel of the same name.
They further contend that the central circular design qualifies as an original artistic creation deserving of copyright protection, with the trademark officially registered under Class 45 on June 1, 2024.
In their lawsuit, the plaintiffs accuse TVK of intentionally using a similar flag in bad faith, constituting both trademark and copyright infringement.
They claim that this resemblance may confuse the public and improperly leverage the goodwill associated with their trust's identity.
The plaintiffs are pursuing multiple forms of relief from the court.
They have requested a permanent injunction to prevent actor Vijay and TVK from utilizing the allegedly infringing flag design. They are also seeking Rs 5 lakh in damages for infringement and misrepresentation. Additionally, they want a court mandate requiring the defendants to reveal any profits generated from the disputed flag's use.
The plaintiffs are also asking for the destruction of all infringing materials, including flags, printed materials, and advertisements, along with recovering court costs associated with the litigation.
Highlighting the urgency and potential for irreparable damage, the plaintiffs have requested exemption from the mandatory pre-suit mediation under Section 12A of the Commercial Courts Act.