Odisha's Maithili Bhue thanked by PM Modi in Mann Ki Baat for eco-tourism work
Synopsis
Key Takeaways
Maithili Bhue, a resident of Dhodrokusum village in Sundaragarh district, Odisha, expressed deep gratitude to Prime Minister Narendra Modi on Sunday, 30 August after he praised her contributions to forest conservation and women's empowerment through eco-tourism in his monthly radio programme 'Mann Ki Baat'. The recognition has brought national attention to the quiet but transformative work being carried out at Debrigarh Eco-Tourism in the Debrigarh region of western Odisha.
From Forest Produce to Eco-Tourism Pioneer
Bhue comes from a financially disadvantaged background and once sustained her household by collecting and selling forest produce — including Kendu leaves, bamboo shoots, mahua flowers, and firewood. In 2023, she joined Debrigarh Eco-Tourism, which provided her with a stable and improved income, transforming her family's financial condition.
"When I joined Debrigarh Eco-Tourism in 2023, I earned a good income, and my family became financially stable. When other women in the locality saw our improved financial condition, they also became interested in working with Debrigarh Eco-Tourism," Bhue said.
Inspiring Women Across Nearby Villages
Bhue's visible progress became a catalyst for change in her community. Women from neighbouring villages, encouraged by her example, began joining the eco-tourism initiative. She is currently training approximately 40 to 50 women in various aspects of eco-tourism and hospitality — covering how to interact respectfully with tourists, understand visitor needs, and deliver quality services.
The women are engaged across multiple sectors, including souvenir shops, tea shops, restaurants, nature camps, and homestays, with training tailored to each woman's specific role and responsibilities.
What Bhue Said After Modi's Recognition
"I am extremely happy that Prime Minister Narendra Modi mentioned my name and appreciated my work in 'Mann Ki Baat'. I sincerely thank him for recognising our efforts," Bhue said. She added that her goal is to make more women self-reliant through eco-tourism. "I want more women to become self-reliant and earn a livelihood through eco-tourism. I am training them so that they can confidently serve tourists and contribute to the development of Debrigarh," she noted.
Mann Ki Baat Spotlight on Grassroots Conservation
Prime Minister Modi, in his Mann Ki Baat broadcast, highlighted Bhue and her associates for their work in forest conservation — a segment that has historically been used to spotlight grassroots change-makers across India. The mention places Debrigarh's eco-tourism model on a national platform, potentially drawing greater tourism interest and policy attention to community-led conservation efforts in Odisha.
This comes amid a broader push by the Centre to link forest-dependent communities with sustainable livelihood models, and Debrigarh's example may serve as a replicable template for similar tribal and forest-belt districts across the country.