The Associated Chambers of Commerce and Industry of India (ASSOCHAM) on Thursday, 24 September 2026, unveiled a dedicated trade and investment facilitation platform called Trade & Investment Promotion Services (TIPS) in New Delhi, aimed at bridging the gap between India's growth ambitions and on-ground business needs. The platform targets exporters, domestic investors and foreign businesses seeking market access in India and abroad.

What TIPS Will Offer

The platform is designed to serve as a comprehensive support ecosystem, combining economic research, policy intelligence and end-to-end facilitation services. According to ASSOCHAM, TIPS will provide sector-specific analysis, information on investment opportunities, and guidance on regulatory approvals and clearances available through central and state government single-window systems.

It will also cover foreign direct investment (FDI) regulations, taxation frameworks, trade agreements and emerging global market trends — giving businesses a consolidated resource to navigate complex cross-border procedures. For Indian companies, TIPS will help establish connections with potential global partners and access new international markets.

The Targets Behind the Platform

ASSOCHAM has framed the TIPS initiative around several ambitious national economic targets. The platform aims to contribute to India reaching $2 trillion in combined annual merchandise and services exports by 2030 and increasing annual FDI inflows to $200 billion by 2032. Disaggregated, the targets include $1 trillion each in annual merchandise and services exports by 2030, raising exports to BRICS nations to $200 billion, and lifting manufacturing's share of GDP to 25% by 2035.

Strengthening the resilience of MSMEs — the backbone of India's export ecosystem — has also been cited as a core objective. This comes amid sustained policy efforts under the Centre to formalise and scale small businesses into global supply chains.

What ASSOCHAM President Said

ASSOCHAM President Nirmal K. Minda said the platform is intended to translate India's growth story into tangible investment outcomes by bringing together market intelligence, policy insights and facilitation services under one roof. He noted that TIPS would help businesses 'identify opportunities, navigate procedures and convert investment intentions into projects and job creation.'

Policy Alignment and Launch Context

The initiative was unveiled during ASSOCHAM's recent Managing Committee meeting and is aligned with the government's Viksit Bharat @ 2047 vision and flagship programmes including Make in India, Ease of Doing Business and Atmanirbhar Bharat. Notably, the launch comes at a time when India is aggressively positioning itself as an alternative manufacturing and investment destination amid global supply chain restructuring.

TIPS will provide end-to-end investor assistance — from identifying opportunities and evaluating locations to finding business partners and supporting project implementation. With India's export competitiveness and FDI attraction increasingly central to its GDP growth strategy, the success of platforms like TIPS will depend on how effectively they reduce friction in the regulatory and facilitation process.