How is PhonePe’s Pincode Transforming Offline Retailers?

Bengaluru, July 18 (NationPress) PhonePe’s hyperlocal quick commerce platform, Pincode, has successfully digitally empowered more than 1,000 local offline stores in cities like Bengaluru, Pune, Delhi NCR, Hyderabad, Mumbai, and Varanasi.

By integrating technology, operational expertise, and dependable logistics, Pincode enables offline retailers to compete effectively and drive growth in India’s swiftly evolving digital retail landscape, while maintaining their unique local identity.

Pincode collaborates closely with offline retailers to address essential challenges such as limited market reach, delivery inefficiencies, and pricing pressures.

Utilizing data-driven insights, Pincode assists retailers in optimizing their product offerings based on actual customer demand, leading to greater relevance, quicker turnover, and improved profit margins.

This strategy allows local shops to not only establish an online presence but also enhance their core offline operations, fostering sustainable growth and enabling them to effectively compete against large online competitors.

“Pincode is not merely about digitizing stores — we are creating future-ready businesses. Our goal is to be a growth partner for every offline seller. We offer more than just an online listing; we provide a comprehensive ecosystem for success,” stated Vivek Lohcheb, CEO of Pincode.

“To fulfill this commitment, we launched our Smart Store Programme, which provides our offline retail partners with essential technology, operational expertise, customer access, and logistics to thrive. We empower offline retailers to deliver the entire local market to their customers' doorsteps, matching the speed and selection they expect while preserving the invaluable trust these businesses have built over decades,” Lohcheb added.

Pincode’s Smart Store programme equips offline retailers with advanced stock management tools, including ERP and POS integrations, operational support to enhance store layouts, and a dedicated delivery infrastructure that ensures over 99% order reliability.

Additionally, it offers marketing and demand generation support to boost both online and offline sales, along with AI-driven cataloguing for swift and straightforward digitization of product listings.

Pincode also shared testimonials from merchant partners about their experience with the digital transformation.

“Since joining Pincode, 75% of my business now comes from online orders. Deliveries are reliable, customers are satisfied, and next-day settlements make cash flow management easier. It’s been a game-changer for my shop,” remarked Sher Khan, Owner of Green Garden Shop, Greater Noida.

“Having come from a small village without online platform experience, Pincode simplified everything for me. Since joining, my weekday sales increased by 30-35%, and weekend sales surged by over 50%. The onboarding was seamless, the support was unwavering, and the results are evident,” said Mahi Mehwada, Owner of Balaji Mart, Pune.

“As a business rooted in customer trust, transitioning online had to be effortless — and Pincode made it happen. The platform’s rapid delivery system and local order routing have enabled us to serve more pet parents, quicker. Since onboarding, our customer base has expanded significantly, and online orders now represent a substantial portion of our monthly sales,” added Manjunath, Manager of Oh My Dawg, Bengaluru.

Pincode invites offline retailers in Bengaluru across various categories like grocery, stationery, meat and fish, pharma, pet food and supplies, and more to join its expanding network.

By partnering with Pincode, retailers gain access to digital storefronts, intelligent inventory solutions, and reliable last-mile delivery, empowering them to broaden their customer reach and thrive in India’s rapidly changing digital commerce landscape.

Interested store owners can email sell@pincode.com to join the Pincode network, as announced by the company.