Is White-Collar Hiring in India Growing by 3% in January? Non-IT Sectors at the Forefront
Synopsis
Key Takeaways
New Delhi, Feb 2 (NationPress) The start of 2026 has seen India's white-collar hiring maintain a solid pace, reflecting a 3% year-on-year increase in January, primarily fueled by non-IT sectors and an uptick in fresher hiring, according to a report released on Monday.
Leading this growth, non-IT sectors showcased impressive numbers: BPO/ITES surged by over 21%, hospitality/travel saw a rise of more than 15%, insurance increased by over 7%, and healthcare advanced by more than 5%, as per the Naukri JobSpeak Index.
However, the banking and financial services sector experienced a downturn, decreasing by 15% year-on-year. Meanwhile, the IT industry remained stable during this period. Notably, AI/ML roles maintained a robust trajectory with an impressive increase of over 34%.
For the past three months, BPO/ITES has consistently ranked among the top five sectors exhibiting double-digit year-on-year growth.
In January 2026, hiring within this sector rose by 21% year-on-year, supported by a diverse demand across various experience levels, including a notable 39% increase in fresher hiring and a 9% rise for professionals with 13-16 years of experience. Non-metro cities emerged as significant contributors, with Jaipur showing an increase of over 66% and Ahmedabad reporting over 43%.
Foreign multinational corporations (MNCs) played a crucial role in this surge, accounting for more than an 80% increase in hiring activity, according to the report.
“It’s uplifting to witness sustained year-on-year growth in vital sectors like BPO/ITES and Hospitality. These sectors have exhibited consistent progress in recent months and have kicked off 2026 on a strong, positive note. Equally encouraging is the robust performance from Indian IT MNCs, which bodes well for the overall job market,” stated Dr. Pawan Goyal, Chief Business Officer of Naukri.
Regionally, the surge was led by Pune (over 23%), Chennai (+18%), Bengaluru (+17%), and Ahmedabad (+16%), showcasing strong contributions from both established southern hubs and rapidly emerging western markets, as revealed by the findings.