Kunal Kohli Advocates for Artists to Embrace Technology

Synopsis
Director Kunal Kohli, known for his popular films, emphasizes the importance of artists adapting to technological advancements in filmmaking. He believes that embracing these tools can enhance creativity and improve production processes.
Key Takeaways
- Kunal Kohli encourages artists to embrace technology.
- Modern filmmaking benefits from advancements in VFX and editing.
- Artists must learn to utilize AI tools effectively.
- Live music experiences enhance film soundtracks.
- Kohli's film 'Bobby Aur Rishi Ki Love Story' is now streaming.
Mumbai, Feb 19 (NationPress) Director Kunal Kohli, renowned for films like Hum Tum, Fanaa, and Mujhse Dosti Karoge, has expressed his views on the rapidly advancing technology in the film industry.
In a conversation with IANS after the release of his latest streaming movie Bobby Aur Rishi Ki Love Story, he emphasized that artists should welcome technology instead of shying away from it.
Kohli stated, “Technology has been beneficial in numerous ways; on set, you can preview edits as needed. This is a dated technology I speak of. Nowadays, you can see your VFX on set and get a rough idea of how it will appear.”
He added, “Therefore, I believe it is crucial to adopt technology and utilize it to enhance your film and simplify your creative process instead of avoiding it. Technology is the greatest advancement in filmmaking.”
Regarding the implications of Artificial Intelligence, he mentioned that artists must master AI tools to leverage them as we advance into the future.
The director also highlighted the importance of having a strong musical understanding as a filmmaker. He remarked that even in an age dominated by cloud platforms and rapid information exchange, he prefers to experience live music from composers without any instruments while collaborating on his films’ soundtracks.
Kohli believes that if the melody resonates authentically during a live session with the music director, it will translate well across any instrumentation and programming. This practice has been a cornerstone of his filmmaking journey.
Meanwhile, Bobby Aur Rishi Ki Love Story features Kaveri Kapur and Vardhan Puri.
The film is currently available for streaming on JioHotstar.