New Delhi, Oct 22 (NationPress) The Delhi High Court has officially documented a resolution between Mars Incorporated and Cadbury (India) Ltd concerning the trademark 'CELEBRATIONS', effectively concluding a trademark debate that has persisted for almost 25 years between these two confectionery powerhouses.

A single-judge Bench led by Justice Sanjeev Narula noted that this long-standing conflict has finally reached an end “not in discord, but in harmony.”

“For nearly a quarter-century, two giants of the candy industry – Mars and Cadbury – have appeared before this Court, engaged in a battle over the trademark 'CELEBRATIONS'. Today, that lengthy journey finds its resolution. The curtains are drawn at last, not in discord, but in harmony,” declared Justice Narula.

According to the settlement terms, both firms will retract their respective oppositions and rectification actions pending at the Indian Trade Marks Registry. The agreement, dated July 3, 2025, was deemed “lawful and voluntarily executed,” as noted by the Delhi High Court.

The Court also acknowledged a joint goodwill initiative proposed by both companies, demonstrating their desire “to commemorate this closure with a gesture reflective of the very term they had so long disputed – Celebrations.” In a voluntary commitment, Mars and Cadbury pledged to distribute assortments of their confectionery products valued at Rs 5 lakh each to schoolchildren across Delhi.

As per the Delhi High Court ruling, the distribution will be overseen by the Directorate of Education and the Delhi State Legal Services Authority (DSLSA). It stated, “The distribution shall occur preferably before the main festival, under the supervision of the Directorate of Education, Government of NCT of Delhi (GNCTD), and the Delhi State Legal Services Authority (DSLSA).”

Justice Narula praised the settlement, remarking: “Even in fiercely competitive fields, corporate rivalry should not overshadow social responsibility. True celebration resides not in triumph over another, but in generosity towards others.” The Delhi High Court emphasized that the genuine significance of the case lay not in its extensive arguments, but in “the conduct of the parties at its conclusion.”

“By opting for an amicable resolution, these two esteemed companies, once rivals, have collectively reclaimed the true essence of the trademark they long contested. 'CELEBRATIONS' now symbolizes joy that is shared rather than divided,” it stated.