Giriraj Singh backs PM Modi's Har Ghar Tiranga appeal
Synopsis
Key Takeaways
As Independence Day 2026 approaches, Union Textiles Minister Giriraj Singh amplified Prime Minister Narendra Modi's call for every Indian household to participate in the Har Ghar Tiranga campaign — a mass-participation drive that has become one of the government's most visible annual patriotic mobilisations.
What Har Ghar Tiranga asks of every household
The campaign is straightforward in its ask: hoist the national flag at home in the days around 15 August. First launched in August 2022 under the Azadi Ka Amrit Mahotsav programme — the government's overarching celebration of 75 years of Indian independence — the initiative has since become a recurring fixture of Independence Day week. The Ministry of Culture anchored the original rollout as a way to move flag-hoisting from institutional spaces into living rooms and rooftops across the country.
Digital muscle behind the tricolour push
The campaign's reach this year is being driven partly through the NaMo App, which has served as a direct-to-citizen channel for government outreach. Singh's post, shared via the app, reflects a wider pattern: combining digital mobilisation with a physical, visible act — the flag in the window, the tricolour on the balcony. It is mass participation made tangible, one household at a time.
With Independence Day a few days away, official events, participation counts, and state-level drives are expected to build through the week — a familiar crescendo that the Har Ghar Tiranga campaign has made its own signature.