Why has the recall value of movies decreased, Kajol?
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Synopsis
In a candid interview, Bollywood icon Kajol discusses the declining recall value of films in today's entertainment landscape. She sheds light on how the advent of social media and OTT platforms has affected audience memories and film experiences, contrasting them with the past when cinema was the sole means to connect with stars.
Key Takeaways
- Kajol reflects on the changing landscape of film recall value.
- The rise of social media and OTT platforms has altered audience engagement.
- Previous cinema experiences created lasting memories.
- Upcoming projects include “Sarzameen” and “Maharagni: Queen of Queens”.
New Delhi, July 12 (NationPress) Renowned Bollywood actress Kajol, celebrated for her outstanding roles in iconic films such as Baazigar, Dilwale Dulhania Le Jaayenge, Gupt, Ishq, Dushman, and Kuch Kuch Hota Hai, shared her insights on the diminishing recall value of movies. She noted that in the past, films left a profound impact on audiences as cinemas were the sole avenue to view stars, fostering deeper memories.
Kajol explained that with the rise of social media and OTT platforms, the unique thrill and memorability associated with films have significantly reduced.
When asked why contemporary films lack the same lasting impression as older ones, Kajol responded to IANS: “While I believe there are some films today that do leave a mark, I wouldn’t claim there are none.”
She elaborated: “Back then, everyone flocked to cinemas to see their favorites. If you wanted to watch Shah Rukh Khan, you had to go to the theater. The same applied for Ajay Devgn. There were no alternatives.”
The actress continued: “In those days, there was no social media or OTT—nothing. If you wanted to see them, it had to be in a cinema hall. That exclusivity created the strongest memories.”
She added, “With so many ways to consume content today, perhaps it doesn't resonate as deeply, or maybe it’s not as memorable.” Kajol’s latest film is the mythological horror “Maa”.
Looking ahead, Kajol is set to star in “Sarzameen”, directed by Kayoze Irani, which will premiere on JioHotstar on July 25. The film features Ibrahim Ali Khan and Prithviraj Sukumaran.
Additionally, she will appear in “Maharagni: Queen of Queens”, an action thriller directed by Charan Tej Uppalapati. This film showcases Kajol in the lead role, alongside Prabhu Deva, Naseeruddin Shah, Samyuktha, Jisshu Sengupta, Aditya Seal, Pramod Pathak, and Chhaya Kadam. It narrates the story of a mother and daughter.
Point of View
Kajol's observations highlight a significant shift in the film industry. The influx of digital platforms has transformed how audiences engage with content, leading to a diluted movie-watching experience. This commentary reflects broader trends in entertainment and serves as a reminder of the lasting influence of traditional cinema.
NationPress
21/07/2025
Frequently Asked Questions
What did Kajol say about the recall value of films?
Kajol mentioned that the recall value of films has decreased due to the influence of social media and OTT platforms, which offer multiple viewing options compared to the past.
What are some iconic films featuring Kajol?
Kajol is known for her roles in films like Baazigar, Dilwale Dulhania Le Jaayenge, Gupt, Ishq, Dushman, and Kuch Kuch Hota Hai.
What is Kajol's latest movie?
Kajol's latest release is the mythological horror film 'Maa'.
When is 'Sarzameen' releasing?
'Sarzameen', directed by Kayoze Irani, is set to release on JioHotstar on July 25.
What is the theme of 'Maharagni: Queen of Queens'?
'Maharagni: Queen of Queens' is an action thriller that tells the story of a mother and daughter.
