Did Dhanush's Dad Kasthuri Raja Launch Pavish’s New Film?
Synopsis
Key Takeaways
- Kasthuri Raja officially launched Pavish's film.
- The film is directed by Magesh Rajendran.
- It aims to attract both Gen Z and family audiences.
- Filming started with a traditional ceremony.
- Durga, a popular YouTuber, is making her Tamil film debut.
Chennai, Oct 27 (NationPress) Renowned Director Kasthuri Raja, the father of celebrated filmmaker Selvaraghavan and pan-Indian star Dhanush, officially launched actor Pavish's upcoming film on Monday, which is set to be helmed by Magesh Rajendran.
Pavish, who starred in director Dhanush's 'Nilavukku Enmel Ennadi Kobam (NEEK)', is taking the lead role in this untitled project, rumored to be a youthful romantic entertainer.
The film is being produced by Zinema Media and Entertainment Ltd, recognized for their critically acclaimed film 'Blackmail', in collaboration with Creative Entertainers & Distributors, led by producer G. Dhananjheyan.
The launch ceremony was officiated by director Kasthuri Raja, who clapped the board and shared his best wishes with the entire crew.
During the celebration, director Selvaraghavan expressed his joy for Pavish, stating, “I’m super, super, super happy that Pavish is going to learn from master Dhananjheyan sir.”
Reports indicate that Pavish meticulously reviewed various scripts over the last six months before selecting this project.
Written and directed by Magesh Rajendran, who has previously assisted famous filmmaker Lakshman in projects like 'Bogan' and 'Bhoomi', this film marks his directorial debut with a charming romantic theme.
The film aims to introduce Durga, a YouTube star from the Telugu film industry, to Tamil cinema. Durga is also preparing for her debut in Telugu films soon.
Cinematography will be handled by acclaimed cinematographer and producer P.G. Muthaiah. The editing will be managed by N.B. Srikanth, a National Award-winning editor known for his work on successful films such as 'Aaranya Kaandam' and 'Madha Gaja Raja'.
Art direction will be led by art director Magendran, while costume design will be overseen by Harshika. Stunt choreography will be executed by Abhishek.
The film's post-production will be managed by a skilled team from Director Vijay's D Studios Post.
The shooting commenced today (October 27, 2025) with a traditional pooja ceremony in Chennai, attended by the cast and crew. The filming is set on an intensive schedule, aiming for completion by early 2026.
Magesh Rajendran expressed confidence that this film will appeal to both Gen Z and family audiences, promising an engaging blend of tradition, modernity, emotions, and visual poetry.