BJP chief Nitin Nabin chairs office-bearers meet to chart 'Seva Sankalp Abhiyan' roadmap
Synopsis
BJP President Nitin Nabin convened the party's newly appointed national office-bearers on Sunday to chart the course for 'Seva Sankalp Abhiyan' — a month-long campaign marking 25 years of PM Modi in government. With Smriti Irani, Vasundhara Raje, Piyush Goyal and other heavyweights in the room, the meeting signals the new BJP leadership team's first major organisational mobilisation under Nabin.
Key Takeaways
BJP President Nitin Nabin chaired a national office-bearers meeting on 23 August at party headquarters on DDU Marg, New Delhi .
The primary agenda was finalising the roadmap for 'Seva Sankalp Abhiyan' , a campaign running from 17 September to 17 October .
The campaign falls under the 'Modi @25' initiative, marking 25 years of PM Narendra Modi in public life as head of government.
Senior leaders including Smriti Irani , Vinod Tawde , Biplab Deb , Vasundhara Raje , and Piyush Goyal attended.
A day earlier, the BJP passed a resolution defending Vande Mataram and PM Modi met the new office-bearers at party headquarters.
Bharatiya Janata Party (BJP) President Nitin Nabin on Sunday, 23 August chaired a high-level meeting of the party's newly appointed national office-bearers at the party's central headquarters extension wing on Deendayal Upadhyaya (DDU) Marg in New Delhi. The gathering, attended by state in-charges and state presidents, centred on deliberating the roadmap for the 'Seva Sankalp Abhiyan' (Service Pledge Campaign) and mapping out upcoming organisational programmes.
Key Leaders in Attendance
Several senior figures assembled for the meeting. Newly appointed National General Secretaries Smriti Irani, Vinod Tawde, and Biplab Deb were present, alongside Punjab BJP in-charge Satish Poonia and state BJP President Kewal Singh Dhillon.
National Vice Presidents Lal Singh Arya, Vasundhara Raje, and Tirath Singh Rawat also attended, as did Uttar Pradesh BJP President Pankaj Chaudhary, BJP National office-in-charge and MP Tarun Chugh, National Secretary Sandeep Pathak, Bharatiya Janata Yuva Morcha (BJYM) President Hemang Joshi, and BJP Treasurer and Union Minister Piyush Goyal.
What Is the 'Seva Sankalp Abhiyan'
According to official sources, the 'Seva Sankalp Abhiyan' is a month-long outreach campaign scheduled from 17 September to 17 October, organised under the broader 'Modi @25' initiative to mark 25 years of Prime Minister Narendra Modi in public life as head of government. Sunday's meeting was tasked with finalising the operational roadmap for the campaign.
The BJP's central headquarters extension wing, where the meeting was held, was inaugurated by Prime Minister Modi in 2023.
What Happened the Day Before
The Sunday meeting follows a packed Saturday at the party headquarters. On that occasion, the BJP passed a resolution defending the honour, dignity, and historical legacy of the national song Vande Mataram, condemning the Indian National Congress (Congress) Working Committee's decision to restrict its rendition at party programmes to only the first two stanzas.
Later on Saturday, Prime Minister Modi met the newly appointed national office-bearers at the headquarters. Sharing photographs on social media platform X, Modi said: 'Organisational meetings are all about new ideas and perspectives aimed at strengthening the Party and deepening connect with the people. Great interaction with fellow Party colleagues and the new organisational team!'
What Comes Next
With the roadmap discussions now underway, the party is expected to roll out detailed ground-level plans for the 'Seva Sankalp Abhiyan' ahead of its 17 September launch. The campaign is seen as a significant organisational exercise for the BJP as it consolidates its new leadership structure under President Nabin, with an eye on deepening grassroots connect ahead of upcoming electoral cycles.
Point of View
And it is explicitly tethered to Modi's political persona via the 'Modi @25' framing. That branding choice is telling: the party is using an outreach exercise to reinforce its central narrative around the Prime Minister at a time when the new leadership team is still finding its footing. The presence of heavyweights like Vasundhara Raje and Smriti Irani signals continuity at the top, but the real test will be whether the new office-bearer structure can translate a month-long campaign into durable grassroots mobilisation — something BJP campaigns have promised but unevenly delivered in non-election years.
NationPress
23 Aug 2026
Frequently Asked Questions
What is the BJP's 'Seva Sankalp Abhiyan'?
The 'Seva Sankalp Abhiyan' (Service Pledge Campaign) is a month-long BJP outreach programme scheduled from 17 September to 17 October, organised under the 'Modi @25' initiative to mark 25 years of Prime Minister Narendra Modi in public life as head of government.
Who chaired the BJP office-bearers meeting on 23 August?
BJP President Nitin Nabin chaired the meeting of newly appointed national office-bearers on 23 August at the party's central headquarters extension wing on DDU Marg, New Delhi.
Which senior BJP leaders attended the 23 August meeting?
Attendees included National General Secretaries Smriti Irani, Vinod Tawde, and Biplab Deb; National Vice Presidents Vasundhara Raje, Tirath Singh Rawat, and Lal Singh Arya; UP BJP President Pankaj Chaudhary; BJYM President Hemang Joshi; and Union Minister Piyush Goyal, among others.
What resolution did the BJP pass on Saturday, 22 August?
The BJP passed a resolution defending the honour, dignity, and historical legacy of Vande Mataram, condemning the Congress Working Committee's decision to restrict its rendition at party programmes to only the first two stanzas.
What did PM Modi say after meeting the new office-bearers on Saturday?
PM Modi, sharing photographs on X, said: 'Organisational meetings are all about new ideas and perspectives aimed at strengthening the Party and deepening connect with the people. Great interaction with fellow Party colleagues and the new organisational team!'
