White Revolution 2.0: Amit Shah targets triple milk output in 10 years
Synopsis
Home Minister Amit Shah has put a hard number on India's dairy ambitions — triple milk production in a decade under White Revolution 2.0, with a 20% income boost through circular economy adoption. With Amul's AI tool 'Sarlaben' already in the field and Gujarat cooperatives as the template, the Centre is betting that technology-driven cooperatives can do for milk what PLI is attempting for manufacturing.
Key Takeaways
Amit Shah announced a target to triple India's milk production over 10 years under White Revolution 2.0 on 17 May .
A separate target of at least 20% increase in dairy sector income has been set through a circular economy model.
Amul , Banas Dairy , and Mehsana Dairy cited as models of world-class cooperative technology adoption.
Amul's AI assistant 'Sarlaben' , launched by PM Modi, will support women farmers in animal husbandry.
The announcement was made at the inauguration of Madhur Dairy's new plant in Dashela village, Gandhinagar .
Gujarat Chief Minister Bhupendra Patel and senior state ministers attended the event.
Union Home and Cooperation Minister Amit Shah on Sunday, 17 May announced that the Centre has set a target of tripling India's milk production over the next 10 years under Prime Minister Narendra Modi's 'White Revolution 2.0' initiative. Shah made the declaration while inaugurating Madhur Dairy's newly constructed milk processing and packaging plant at Dashela village in Gandhinagar district, Gujarat.
The White Revolution 2.0 Vision
'Prime Minister Narendra Modi has planned under White Revolution 2.0 to triple milk production in 10 years,' Shah said, addressing dairy farmers and livestock rearers at the event. The initiative positions India's cooperative dairy network as the primary engine for boosting output and raising rural incomes across the country.
Shah also announced a separate target of increasing dairy sector income by at least 20 per cent through the adoption of a circular economy model. 'In the coming days, we have set a target to increase dairy income by at least 20 per cent through the use of circular economy in the dairy sector,' he said.
Gujarat Cooperatives Leading the Charge
Shah highlighted the role of Gujarat's flagship dairy cooperatives — Amul, Banas Dairy, and Mehsana Dairy — in adopting world-class technologies to improve productivity and enhance returns for livestock rearers. 'I can certainly say that Amul and all the dairies of Gujarat have brought world-class technology to India and increased the profits of our livestock rearers,' he said.
He noted that cooperatives are now diversifying into value-added products including protein shakes, probiotic curd, high-protein beverages, and nutrition-based products. Shah also pointed to Amul's sugar-free chocolate range, describing it as 'number one in sugar-free chocolate sales across India,' with profits flowing back to the cooperative's farmer network.
AI and Digital Tools Enter the Dairy Sector
Shah drew attention to Amul's AI digital assistant 'Sarlaben', recently launched by Prime Minister Modi, which is designed to support women in villages engaged in farming and animal husbandry. 'This AI platform of Amul is going to play a major role in the agriculture and livestock sector in the coming days,' he said.
The integration of digital tools into livestock management signals a broader government push to modernise India's dairy supply chain — from fodder management to milk collection logistics — at the grassroots level.
Who Attended and What It Signals
The inauguration was attended by Gujarat Chief Minister Bhupendra Patel, Cooperation Minister Jitu Vaghani, Assembly Speaker Shankar Chaudhary, Deputy Chief Minister Harsh Sanghavi, along with Madhur Dairy officials, cooperative leaders, and dairy farmers from Gandhinagar district.
This comes amid a broader Centre-driven push to strengthen cooperative frameworks across sectors, with Shah having championed the cooperative ministry since its creation in 2021. The Madhur Dairy plant inauguration reinforces Gujarat's position as the benchmark model for India's dairy ambitions. How quickly the White Revolution 2.0 targets translate into verifiable output gains will be closely watched by the sector.
Point of View
But India's dairy sector has long struggled with fragmented cold-chain infrastructure, feed cost volatility, and uneven cooperative penetration outside Gujarat and Karnataka. Tripling output in a decade would require not just technology adoption but structural reforms in procurement pricing and veterinary access at the village level. The circular economy income target of 20% is similarly undefined — without a baseline measurement framework and independent verification, it risks becoming another aspirational number. That said, the integration of AI tools like Sarlaben at the grassroots is a genuinely novel move, and if scaled, could address the information asymmetry that has historically disadvantaged small livestock rearers.
NationPress
5 Aug 2026
Frequently Asked Questions
What is White Revolution 2.0?
White Revolution 2.0 is a government initiative under Prime Minister Narendra Modi that aims to triple India's milk production over the next 10 years. It seeks to leverage the country's cooperative dairy network, technology adoption, and circular economy practices to boost both output and farmer incomes.
What is the dairy income target announced by Amit Shah?
Amit Shah announced a target to increase income in the dairy sector by at least 20 per cent through the adoption of a circular economy model. The announcement was made on 17 May at the Madhur Dairy plant inauguration in Gandhinagar.
What is Amul's AI platform 'Sarlaben'?
Sarlaben is an AI digital assistant developed by Amul and launched by Prime Minister Modi. It is designed to assist women in villages who are engaged in farming and animal husbandry, providing guidance on livestock management and agricultural practices.
Which cooperatives did Amit Shah highlight in his speech?
Shah highlighted Amul, Banas Dairy, and Mehsana Dairy as examples of Gujarat cooperatives that have adopted world-class technologies to improve dairy productivity and increase returns for livestock rearers.
Where was the Madhur Dairy plant inaugurated?
The new milk processing and packaging plant was inaugurated at Dashela village in Gandhinagar district, Gujarat, on 17 May. The event was attended by Chief Minister Bhupendra Patel and other senior state government officials.
