ODOP Zone at GIS Venue Attracted Numerous Visitors: Official
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Synopsis
The ODOP zone at the Global Investors Summit in Bhopal captivated both international and local investors with its showcase of unique district products and vibrant culture. It highlights Madhya Pradesh's commitment to promoting regional industries and artists.
Key Takeaways
- ODOP zone showcased unique district products.
- Attracted international and domestic investors.
- Featured diverse cultural performances.
- Supported local artists and industries.
- 19 products received GI tags.
Bhopal, Feb 26 (NationPress) The 'One District-One Product' (ODOP) zone emerged as a significant draw for both international and domestic investors who participated in the Global Investors Summit (GIS) held at the Indira Gandhi Manav Sangrahalay complex in Bhopal, as stated by an official on Tuesday.
The ODOP zone highlighted a selection of products from various districts, aiming to attract investment while showcasing the distinctiveness of local industries. Featured products during the GIS included Gwalior's sandstone, Burhanpur's banana products, Betul's decorative metal items, Shivpuri's jackets, and Sehore's wooden toys.
Attendees explored, learned about, and appreciated the diverse array of products representing different districts of Madhya Pradesh.
They also indulged in Bundelkhandi, Malvi, and traditional tribal cuisines. In addition to regional products, guests experienced a glimpse of the vibrant folk culture of the state.
A group of artists showcased local traditions through folk dances, such as the Badhai from Bundelkhand and Gadli Susun dance from the Korku community of Betul, accompanied by the sweet melodies of the flute.
Moreover, a large exhibition titled 'One District-One Product Village' was organized to provide both national and international market exposure for these products.
The ODOP initiative was first introduced by the Madhya Pradesh government during the Regional Industrial Summits (RIS) held over the past year, aimed at promoting regional products on a global scale and fostering economic growth.
The state government is actively supporting local artists and indigenous products, providing special encouragement for their development and recognition.
It is noteworthy that, to date, 19 products from various districts of Madhya Pradesh have been awarded the prestigious geographical indication (GI) tag.
These GI-tagged products include the Chanderi saree, Bagh print, Ratlami Sev, Kadaknath Chicken, Chinnor Rice, Boutique Print, Stone Craft, Leather Toys, Bell Metal Ware, Gond Paintings, and more.
