JLR India slashes Range Rover SV prices by ₹75 lakh ahead of India-UK FTA
Jaguar Land Rover (JLR) India on Tuesday, 6 May 2025, announced a price reduction of up to ₹75 lakh on its flagship Range Rover SV models, passing on anticipated benefits from the proposed India-UK Free Trade Agreement (FTA) to customers ahead of the deal's formal implementation. The cuts apply exclusively to completely built unit (CBU) models imported from the United Kingdom.
Key Price Revisions
The Range Rover SV has been repriced from ₹4.25 crore to ₹3.5 crore (ex-showroom), a reduction of ₹75 lakh. The Range Rover Sport SV now starts at ₹2.35 crore, down from ₹2.75 crore — a cut of ₹40 lakh. Both revised prices are effective immediately, reflecting the duty structure anticipated once the FTA comes into force.
What the Company Said
Managing Director Rajan Amba said JLR India is extending anticipated FTA benefits to its customers in advance, underscoring the company's customer-first approach.