Mahindra & Mahindra Ltd (M&M) reported overall auto sales of 1,07,648 vehicles in August 2026, a 42 per cent year-on-year jump including exports, the company announced on 1 September 2026. The strong print was driven by surging utility vehicle demand and a near-doubling of export volumes, signalling broad-based momentum heading into the festive season.

Utility Vehicles Lead the Charge

Domestic utility vehicle sales reached 59,257 units in August, up 50 per cent year-on-year — the standout performer in M&M's portfolio. Total UV sales including exports came in at 61,167 units, reflecting robust appetite both at home and in overseas markets.

On a year-to-date basis, domestic UV sales touched 2,94,050 units compared to 2,41,337 units in the same period a year earlier, a 22 per cent rise that underlines the sustained strength of the segment.

Commercial Vehicles and Exports Post Strong Gains

Domestic commercial vehicle sales stood at 27,415 units, up 22 per cent year-on-year. Within the segment, light commercial vehicles under 2 tonnes grew 37 per cent to 3,999 units, while 2–3.5 tonne LCVs posted 23,416 units, a 20 per cent increase. Three-wheeler sales, including electric models, rose 42 per cent to 14,922 units.

Total exports for August reached 6,054 vehicles, a 71 per cent year-on-year surge — the sharpest growth metric in this month's report and an indication that M&M's international push is gaining traction.

What the Company Said

Dr Velusamy R, President of Automotive Business at Mahindra & Mahindra Ltd, said: 'Demand continues to remain strong across our portfolio, with the updated Scorpio-N and BE 6 SPORTEQ receiving strong market response from customers. We look forward to building on this momentum during the festive season.'

The comments point to specific model-level pull — the refreshed Scorpio-N and the electric BE 6 SPORTEQ — as key demand drivers, rather than a broad market tailwind alone.

Sequential and Full-Year Context

M&M's auto sales in July 2026 stood at 1,03,860 vehicles, marking 26 per cent year-on-year growth including exports. The August figure of 1,07,648 units represents a sequential uptick, suggesting the company is entering the festive quarter on an accelerating trajectory.

For the full financial year 2026, M&M closed at all-time-high volumes of 6,60,276 SUVs and 2,89,597 light commercial vehicles under 3.5 tonnes, delivering year-on-year growth of 20 per cent and 13 per cent respectively. The Farm Equipment Business had separately reported domestic tractor sales of 58,177 units in June 2026, up 12 per cent year-on-year.

With the festive season — historically the strongest retail quarter for automakers — now underway, M&M's August numbers set a high baseline for the months ahead.