Did Mahindra's Auto Sales Reach 1,04,309 Units in January?
Synopsis
Mahindra & Mahindra Ltd. has reported impressive auto sales figures for January 2026, showcasing significant growth across various segments. With a total of 1,04,309 vehicles sold, the company's performance reflects a robust demand and strong consumer confidence, setting a positive tone for the automotive industry.
Key Takeaways
Mahindra's total sales reached 1,04,309 vehicles in January 2026.
SUV domestic sales increased by 25%.
Commercial vehicle sales rose by 22%.
Exports showed a 5% year-on-year increase.
Strong bookings for new models indicate consumer interest.
Mumbai, Feb 1 (NationPress) - Indian automotive giant Mahindra & Mahindra Ltd. announced that its total auto sales, including exports, reached 1,04,309 vehicles in January 2026, reflecting a remarkable 24% year-on-year increase.
SUV sales domestically soared to 63,510 units, marking a 25% growth, while sales of commercial vehicles also rose to 27,656 units, up 22%, according to a company statement.
Exports for January totaled 3,577 vehicles, which is a 5% increase year-on-year. Cumulatively, year-to-date exports for FY26 up to January reached 33,638 vehicles, a rise of 23%.
The company reported a strong year-to-date performance across various segments, with utility vehicles seeing a 19% increase in passenger vehicle sales in FY26 YTD, while sales of three-wheelers experienced an impressive 28% growth.
Building on the momentum from the previous year, Mahindra kicked off January on a high note with exceptional SUV and total passenger vehicle sales, stated Nalinikanth Gollagunta, CEO of the Automotive Division.
On January 14, bookings for XUV7XO and XEV 9S commenced, resulting in 93,689 bookings valued at Rs. 20,500 Crore within just four hours—a record milestone.
Three-wheeler sales, including electric models, jumped 28% year-on-year in January to 9,566 units, while year-to-date sales for FY26 rose to 92,012 units.
Sales in the light commercial vehicle segment, specifically within the 2-ton to 3.5-tonne range, increased by 23% to 23,647 units during January, according to the report.
Mahindra & Mahindra concluded December 2025 with record numbers in both SUVs and light commercial vehicles, having sold 50,946 SUVs domestically, which translates to a 23% growth. Total vehicle sales, inclusive of exports, reached 86,090 units, marking a 25% year-on-year increase.
Commercial vehicle sales also exhibited robust growth, benefiting from ongoing demand in the LCV segment. Mahindra emphasized that the strong close of 2025 demonstrates increasing consumer confidence and the effectiveness of its SUV-led strategy.
Point of View
Mahindra's impressive sales growth illustrates a positive trend in the automotive sector, reflecting both consumer confidence and a strong economic recovery. This performance is significant for the industry and showcases the effectiveness of Mahindra's strategic approach to product offerings.
NationPress
10 May 2026
Frequently Asked Questions
What were Mahindra's total auto sales in January 2026?
Mahindra's total auto sales, including exports, were 1,04,309 vehicles in January 2026.
How much did SUV sales increase in January?
SUV sales increased by 25% in January, totaling 63,510 units.
Did Mahindra see growth in exports?
Yes, Mahindra's exports rose by 5% year-on-year, totaling 3,577 vehicles.
What is the significance of the XUV7XO and XEV 9S bookings?
Bookings for the XUV7XO and XEV 9S reached 93,689 within four hours, showcasing strong consumer interest.
What impact did Mahindra's performance have on the automotive market?
Mahindra's strong sales figures indicate a positive trend in the automotive market and reflect growing consumer confidence.
