Coke Studio Bharat Season 3: A Tribute to India's Folk Heritage
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Synopsis
Coke Studio Bharat Season 3 celebrates India's diverse folk traditions by reimagining its rich musical heritage. It seamlessly blends classical folk with modern sounds, featuring a remarkable lineup of artists representing various regions. The season aims to introduce timeless melodies to a new generation, showcasing the harmony between tradition and innovation.
Key Takeaways
- Coke Studio Bharat Season 3 celebrates India's folk traditions.
- It features a mix of classical and contemporary music.
- A diverse lineup of artists will be showcased.
- Each track pays tribute to different regional heritages.
- The first track will be released on February 21.
Mumbai, Feb 14 (NationPress) Coke Studio Bharat Season 3 is poised to honor the rich and varied folk traditions of India, presenting a daring reinterpretation of the nation’s vibrant musical legacy.
This season aims to beautifully merge classical folk music with modern sounds. The thrilling third installment redefines India’s musical heritage, intertwining folk traditions with contemporary elements for an extraordinary auditory experience.
The upcoming season will showcase an outstanding array of artists, each embodying the essence of their respective regions. Featured in this lineup are Vishal Mishra, Malini Awasthi, Shalmali Kholgade, Santhosh Narayanan, Shankuraj Konwar, Dhanda Nyoliwala, Prateeksha Srivastava, Ofro, Thiarajxtt, Gulab Sidhu, Jassa Dhillon, Raaginder, Aditya Gadhvi, Madhubanti Bagchi, Siddharth Amit Bhavsar, Jayamoorthy, Xvir Grewal, Dabzee, SVDP, Mehak Sidhu, Bhargav Purohit, and the Indian Choral Ensemble. Every track in this season will pay homage to India’s extensive musical heritage, encompassing Awadhi folk, Punjabi hip-hop, Assamese alternative rock, Tamil Folk, and beyond.
Reflecting on the new season, Vishal Mishra expressed, “Coke Studio Bharat has consistently served as a platform celebrating the myriad hues of India’s diverse musical landscape. I’m thrilled to add my sound and witness the fusion of different genres coming together to craft a distinctive narrative for the audience.”
Famed folk artist Malini Awasthi remarked, “Folk music evokes nostalgia as it embodies the spirit of our history, our regions, and our people. With the profound connections of Coke Studio Bharat, we are reviving these timeless melodies for a new generation, demonstrating that tradition and innovation can harmonize beautifully.”
Greishma Singh, Vice President of Coca-Cola India & South-West Asia, noted, “At its essence, Coke Studio Bharat revolves around storytelling and culture – connecting traditional and modern elements with a unique, recognizable sonic and visual identity. Crafted around a carefully selected group of artists from various parts of Bharat, Season 3 offers a fresh, youthful perspective on distinctive sounds that span a rich tapestry of musical genres.”
The inaugural track of 'Coke Studio Bharat Season 3' is set to release on February 21.
