Haryana mangoes eyed for London, New York shelves: CM Nayab Saini

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Haryana mangoes eyed for London, New York shelves: CM Nayab Saini

Synopsis

Haryana CM Nayab Singh Saini used the 33rd Mango Mela stage to announce a striking export ambition: Haryana mangoes on supermarket shelves in London, New York, Dubai, and Tokyo. With FPOs, AI soil tools, and drone surveys already in motion, the state is framing its farmers not as producers but as global market players.

Key Takeaways

Haryana CM Nayab Singh Saini inaugurated the 33rd Mango Mela at Yadavindra Gardens, Pinjore on 10 July .
The fair displayed over 200 varieties of mangoes , organised by the Haryana Tourism Corporation and the Horticulture Department .
Saini announced plans to export Haryana mangoes to supermarkets in London , New York , Dubai , and Tokyo .
A nationwide network of Farmer Producer Organisations (FPOs) is being developed to help small and marginal farmers cut costs and raise incomes.
Technology tools including drones , AI-based soil assessment , and real-time weather alerts on mobile phones are being rolled out for Haryana farmers.

Haryana Chief Minister Nayab Singh Saini on Friday, 10 July set an ambitious export target for the state's agricultural sector, announcing plans to place Haryana's mangoes on supermarket shelves in London, New York, Dubai, and Tokyo. Speaking at the inauguration of the 33rd Mango Mela at the historic Yadavindra Gardens in Pinjore, near Panchkula, Saini said farmer incomes would see substantial growth once the state transitions from production to export.

What the Chief Minister Said

Addressing the three-day gathering, CM Saini called on farmers to move beyond their role as producers. 'The farmers must now become value creators and exporters,' he said. He framed the push within the broader national goal of a Viksit Bharat by 2047, arguing that India's villages and farmlands form the backbone of its emergence as the world's fastest-growing major economy.

The Chief Minister congratulated the Haryana Tourism Corporation and the Horticulture Department for organising the event, calling the Mango Mela a tribute to farming dedication and a celebration of the state's agricultural excellence. The fair showcased over 200 varieties of mangoes, reflecting, in Saini's words, the experience, innovation, and hard work of the farming community.

FPOs and Market Access

Saini stressed that farmers would receive the true value of their labour only when they became active participants in the market. To that end, he highlighted the development of a nationwide network of Farmer Producer Organisations (FPOs), through which small and marginal farmers can pool resources to reduce production costs and improve incomes. This comes amid a broader Centre-level push to strengthen FPO coverage across India's agricultural belt.

Technology on the Farm

The Chief Minister outlined several technology-driven interventions already reaching Haryana's farmers. Drones are being deployed for farm surveys, artificial intelligence (AI) is assisting in soil health assessment, and real-time weather updates are being delivered directly to farmers' mobile phones. 'AI-enabled digital accounting also allows farmers to maintain a complete record of their expenses and income on their smartphones, paving the way for smart farming,' Saini noted.

Notably, he balanced the technology pitch with a caution: while digital tools could guide direction, the true soul of agriculture, he said, lies in the wisdom and lived experience of farmers themselves.

Significance of the Mango Mela

The 33rd Mango Mela at Yadavindra Gardens is one of Haryana's longest-running horticultural events and draws farmers, traders, and agri-tourism visitors from across the region. This year's edition, spanning three days, positions the mela not merely as a cultural celebration but as a platform for market linkage and export awareness. If Haryana's mango export ambitions materialise, they could provide a significant income uplift to fruit growers in districts like Panchkula and surrounding areas.

Point of View

Andhra Pradesh, and Maharashtra. Targeting premium supermarket shelves in London and New York requires not just quality produce but cold-chain infrastructure, phytosanitary certification, and consistent volume — none of which were detailed at the Mela. FPOs are a sound structural tool, but their track record on export linkages has been uneven nationally. The real test will be whether these announcements translate into verifiable export contracts within a defined timeframe, or remain an aspirational backdrop for a well-attended annual fair.
NationPress
10 Jul 2026

Frequently Asked Questions

What is the 33rd Mango Mela in Pinjore?
The 33rd Mango Mela is a three-day horticultural festival held at Yadavindra Gardens in Pinjore, near Panchkula, organised by the Haryana Tourism Corporation and the Horticulture Department. It showcased over 200 varieties of mangoes and serves as a platform for farmer outreach, agri-tourism, and market linkage.
What did Haryana CM Nayab Singh Saini announce at the Mango Mela?
CM Saini announced an ambition to place Haryana's mangoes on supermarket shelves in London, New York, Dubai, and Tokyo, projecting substantial income growth for farmers. He also highlighted FPO development and technology tools like drones and AI as enablers of this export push.
What are Farmer Producer Organisations and why are they relevant here?
Farmer Producer Organisations (FPOs) are collectives that allow small and marginal farmers to pool resources, reduce production costs, and access larger markets together. CM Saini cited a nationwide FPO network as a key mechanism for helping Haryana farmers transition from local producers to export-ready market participants.
How is technology being used by Haryana farmers?
According to CM Saini, drones are being used for farm surveys, AI tools are assessing soil health, and real-time weather updates are reaching farmers via mobile phones. AI-enabled digital accounting is also being introduced to help farmers track expenses and income on smartphones.
Which global markets is Haryana targeting for mango exports?
Haryana is targeting supermarket shelves in London, New York, Dubai, and Tokyo, according to CM Saini's address at the 33rd Mango Mela on 10 July.
Nation Press
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