Union Textiles Minister Giriraj Singh on Wednesday, 17 June 2026, took to X to mark what the ruling BJP is calling '12 Years of Seva' — twelve years of the Narendra Modi-led government — highlighting a sweeping range of welfare deliveries for farmers, youth, women and the poor without discrimination.

Context

Singh's post, written in Hindi, states: 'Maananiya Pradhanmantri Shri Narendra Modi ji ke netritva mein desh ke har varg... bina kisi bhedbhav ke, sabhi ke kalyan ke liye aitihasik kaam hua hai' — 'Under the leadership of honourable Prime Minister Narendra Modi, historic work has been done for the welfare of every section of the country — farmers, youth, women — without any discrimination.' The post is hashtagged #12YearsOfSeva, #12YearsOfGaribKalyan and #SabkaSaathSabkaVikas, signalling a coordinated BJP campaign to mark a dozen years in power.

Singh specifically cites providing pucca (permanent) houses to more than 4 crore poor families, alongside access to electricity, water, toilets, cooking gas cylinders, free rations and health coverage of up to ₹5 lakh per family. His closing line underlines the stated political goal: 'No poor person in the country should remain homeless or without support.'

Policy Backdrop

The welfare pillars Singh references correspond to several flagship central schemes. The Pradhan Mantri Awas Yojana (PMAY), launched in June 2015, set out to deliver pucca houses to eligible rural and urban poor households, with the original deadline of 2022 subsequently extended. The Ayushman Bharat Pradhan Mantri Jan Arogya Yojana (PM-JAY), announced in 2018, provides health insurance of up to ₹5 lakh per family per year for secondary and tertiary hospitalisation, covering an estimated 10.74 crore poor families.

Free cooking gas connections for poor households were rolled out under the Pradhan Mantri Ujjwala Yojana, started in 2016 to reduce indoor air pollution. Free food grains are supplied under the Pradhan Mantri Garib Kalyan Anna Yojana (PMGKAY), introduced in 2020 and extended multiple times since. Together, these schemes form the government's 'last-mile saturation' model of welfare delivery.

Stakeholders and Impact

The primary beneficiaries of the schemes cited are rural and urban poor households, including women-headed families, agricultural labourers and Below Poverty Line (BPL) cardholders. The government's stated emphasis on non-discriminatory delivery — cutting across caste, community and region — is a recurring theme in BJP's political communication under the 'Sabka Saath, Sabka Vikas' ('Together with all, development for all') slogan.

Singh, as a senior BJP leader and Lok Sabha MP from Begusarai, Bihar — a state with a large share of PMAY and PM-JAY beneficiaries — is among the party's prominent voices on welfare outreach. His amplification of the '12 Years of Seva' narrative is part of a visible, party-wide social media push on the occasion.

What's Next

The BJP's '12 Years of Seva' campaign is expected to intensify across platforms in the coming days, with ministers and MPs sharing scheme-specific data and beneficiary stories. Analysts will watch for updated physical and financial progress reports on PMAY and PM-JAY in the next parliamentary session, as well as any announcement on extending or revising PMGKAY beyond its current deadline. The political framing of welfare delivery as non-partisan and non-discriminatory is also likely to feature prominently in the BJP's outreach ahead of upcoming state elections.