Samsung adviser warns China chip expansion may end AI memory boom by 2028
Synopsis
Key Takeaways
Samsung Electronics adviser Kyung Kye-hyun warned on Monday, 19 May 2026 that the AI-driven 'super cycle' in memory chips risks losing momentum as early as 2028, citing aggressive capacity expansion by Chinese chipmakers and potential pullbacks in global tech spending. The caution comes even as South Korea's memory sector posts strong results this year.
The Warning From Seoul
Speaking at a forum hosted by the National Academy of Engineering of Korea, Kyung said: 'South Korea's memory chip industry is performing very strongly this year and some forecasts suggest conditions could improve further next year. But caution is needed for 2027, particularly 2028.' Kyung led Samsung's semiconductor division from December 2021 to May 2024 before transitioning to an advisory role.
China's Expanding Footprint
Chinese chipmakers have already claimed roughly 20 per cent of the global NAND flash market, according to Kyung. He flagged that their share of the DRAM market could surpass 10 per cent, with ChangXin Memory Technologies (CXMT) playing a pivotal role in that push. 'Chinese companies are planning to increase capacity by 300,000 wafers over the next three years, and I'm concerned this could allow them to capture around 12 to 13 per cent market share,' he said.
Why It Matters for Korean Chipmakers
Samsung and SK Hynix are currently riding a wave of surging demand for memory chips — a critical bottleneck in AI data centres powering workloads for firms dependent on Nvidia hardware. Industry analysts note that Yangtze Memory Technologies and CXMT are scaling NAND and DRAM output by leveraging cost advantages and state subsidies, a combination that could structurally undercut Korean pricing power.
The Competitive Backdrop
The memory chip market has been a rare bright spot for South Korea amid broader semiconductor geopolitical tensions. Yet the same subsidised industrial playbook that disrupted solar panels and electric vehicles is now being applied to chips. Chinese firms' capacity additions are not contingent on near-term profitability, making them a sustained competitive threat even if global AI spending remains robust.
What's Next
The immediate outlook through 2026 and into 2027 remains favourable for Samsung and SK Hynix, with AI infrastructure build-outs continuing to absorb supply. The critical inflection point, according to Kyung, arrives when Chinese capacity additions coincide with any moderation in hyperscaler capex — a scenario the industry will be watching closely heading into 2028.