What Makes the Rajsakhi Fair in Rajsamand Special?
Synopsis
The Rajsakhi Fair in Rajsamand is not just an exhibition; it's a celebration of women's empowerment and eco-friendly practices. Inaugurated on February 22, this week-long event highlights herbal colours as a major attraction. Explore how these products support rural livelihoods and promote environmental sustainability ahead of Holi.
Key Takeaways
The Rajsakhi Fair highlights women's empowerment through self-help groups.
Herbal colours made from local plants are a major draw.
The fair runs from February 22 to 28 .
Eco-friendly products are gaining popularity ahead of Holi.
Orders worth Rs 7 lakh for herbal colours have already been placed.
Rajsamand (Rajasthan), Feb 22 (NationPress) The Rajsakhi Fair, a week-long event, was launched on Sunday in the Rajsamand district, highlighting products crafted by women’s self-help groups under the Rajasthan Grameen Aajeevika Vikas Parishad (Rajeevika/RGAVP). The herbal colours (gulal) made from local flora have taken center stage as the fair approaches Holi.
Running from February 22 to 28 and organized collaboratively by the Rajeevika group and the district administration, the fair showcases an extensive variety of handmade goods from women’s groups statewide for marketing and sale.
Present at the inauguration were Superintendent of Police Mamta Gupta, Zila Parishad CEO Brijmohan Bairwa, Rajeevika DPM Dr Suman Ajmer, BJP district President Jagdish Paliwal, along with other officials and community representatives. The dignitaries cut the ribbon, toured various stalls, and engaged with the participants.
As Holi nears, the demand for herbal colours derived from locally sourced flowers and leaves has surged. These eco-friendly colours not only promote environmental safety but also offer livelihood opportunities to rural women.
Bala Devi, a member of a Rajeevika women's group from Kumbhalgarh, mentioned that her group has been producing herbal colours for four years, witnessing a steady increase in demand. "There are no adverse effects, and approximately 30 to 35 women benefit from this initiative," she shared.
Consumer Bhagyashree Khatik expressed her satisfaction after purchasing red colour made from palash flowers and green derived from custard apple and neem leaves, emphasizing that the product is safe for skin use.
Mukesh Kumar Nuwal, Manager of the Rajeevika Group in Rajsamand, explained that the colours are obtained entirely from natural sources—yellow from marigold flowers, green from custard apple and neem leaves, red from palash flowers, and maroon from beetroot juice.
Officials revealed that orders amounting to approximately Rs 7 lakh for the herbal colours have already been secured, underscoring the growing public preference for sustainable Holi products.
Point of View
I see the Rajsakhi Fair as a pivotal event that showcases the creativity and resilience of rural women. This initiative not only enhances local economies but also promotes eco-consciousness, making it a timely and relevant story for our readers. We are proud to support such grassroots movements that align with our commitment to social responsibility.
NationPress
7 May 2026
Frequently Asked Questions
What is the Rajsakhi Fair?
The Rajsakhi Fair is a week-long event in Rajsamand showcasing products made by women's self-help groups under the Rajasthan Grameen Aajeevika Vikas Parishad.
When does the Rajsakhi Fair take place?
The fair runs from February 22 to 28.
What are the main attractions of the fair?
The main attractions include herbal colours made from local vegetation, which are eco-friendly and safe for skin use.
Who inaugurated the Rajsakhi Fair?
The fair was inaugurated by several dignitaries including Superintendent of Police Mamta Gupta and Zila Parishad CEO Brijmohan Bairwa.
How do herbal colours benefit rural women?
Herbal colours provide a source of livelihood for rural women, creating job opportunities and promoting environmental sustainability.
